Multi-project Strategy and Market-share Growth
The Benefits of Rapid Design Transfer in new Product Development
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Michael A. Cusumano
Michael A. Cusumano is the SMR Distinguished Professor at the MIT Sloan School of Management. He has been a dean and vice president at Tokyo University of Science and has published over 130 articles and 13 books, including Competing on Internet Time and Strategy Rules (both with David Yoffie), Platform Leadership (with Annabelle Gawer), as well as Microsoft Secrets (with Richard Selby), The Business of Software, and Staying Power. He lives in Groton and Cambridge, Massachusetts.
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