Word Power for Business

The author of the best-selling 30 Days to a More Powerful Vocabulary, Dan Strutzel, now puts his focus on communicating successfully in the business world!

Business is just like any sector or topic, with its own language, customs, codes, and terminologies. Different aspects of business can have their own distinctive terminology, which can also overlap. For instance, words and phrases from the realm of sales can also apply to management or finance under a variety of circumstances.

In Word Power for Business, Dan presents 500 words and short expressions from a variety of different business categories. Each session of the program introduces approximately 25 words. First there is an informal conversation between a male and female, seeing the vocabulary in context. Next Dan discusses each word or phrase and its definition. Finally, he reinforces the word and its meaning with another example in a sentence. There are four sessions on banking and finance, four on marketing, and four on negotiation. Other sessions focus on sales, entrepreneurship, human resources, e-business, and leadership. The program's intention is to be entertaining, informative, and inspiring.

As the world changes, language changes with it-and both are changing very fast. With Word Power for Business, you'll keep pace with those changes and watch your career benefit as a result!