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In a world that is witnessing the explosive forces of individualism, tribalism, cultism, religion, nationalism, and regionalism, can the "global village" concept as envisioned by Marshall McLuhan have any meaning or hope for fruition? Do the media merely electronically override the stronger forces of basic human expression without in any way changing them?
The Global Village offers fifteen essays by leading scholars and thinkers who weigh the pros and cons and come up with individual conclusions as well as a consensus. Included are "Turning McLuhan on His Head" by James E. Grunig, "The Vanishing Global Village" by Ray B. Browne, and "Global Village--Writ Small" by Marshall Fishwick. This book speaks to concerns in journalism, media, popular culture, and communications.
Ray B. Browne is professor emeritus of Popular Culture Studies at Bowling Green State University. Through some sixty books and a variety of initiatives-including the founding of the Journal of Popular Culture, the Popular Culture Association, and the Popular Press itself-he has played an instrumental role in making popular culture a topic of serious inquiry.
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