Book cover for The New Rules by John P Kotter

The New Rules

2008 Released
256 Pages
3-4 Hours
Audiobook Unavailable
Paperback Unavailable
Hardback Unavailable
Free PressISBN 9781439119112

Based on a landmark twenty-year study of 115 members of the Harvard Business School's Class of 1974, this vital and important book describes how the globalization of markets and competition is altering career paths, wage levels, the structure and functioning of corporations, and the very nature of work itself.

THE NEW RULES INCLUDE:

New Rule #1: Conventional career paths through large corporations no longer lead to success as they once did;

New Rule #4: The greatest opportunities have shifted away from professional management in manufacturing to consulting and other service industries;

New Rule #7: Success requires high personal standards and a strong desire to win.

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