Embrace Crisis to Stack the Odds, Keep People on Your Side, and Buy Time
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Remember when crises seemed rare? Most organizations thought they were immune. Crises were handled by top executives who usually had days, weeks or more to respond. Improvisation was common. Often, those approaches worked.
Now hazards can lurk anywhere in your organization's footprint or among your suppliers or customers across the globe. A tiny virus can devastate people and economies. One hacker or heckler can create your crisis, and the public may know before you do. Crises are here to stay, and their reach, intensity, and persistence can threaten your organizational and personal existence.
Today, employees at every level must be prepared to catch seemingly trivial warning signs and respond swiftly and effectively-helping protect your organization, possibly saving lives.
From an architect and thought leader of crisis management comes a fresh perspective and the tools to build a solid foundation to prevent crises when possible, and bravely, smartly handle those you can't avoid. Here you will find guidelines, reflections, and proven preparations to help you embrace crises so that instead of wasting the pain, you can come out stronger.
Christine Pearson is Professor of Management - Global Business at Thunderbird, The School of Global Management. Prior to joining Thunderbird, Pearson was a professor at the Kenan-Flagler Business School (University of North Carolina) and the Ivey Business School (University of Western Ontario), and she was the Associate Director and Senior Research Scientist of the Center for Crisis Management (University of Southern California). Additionally, she has held Visiting Professor appointments in Hong Kong, France and Brazil. Pearson studies two related workplace phenomena: organizational crisis management and dysfunctional behavior in organizations (i.e., as incivility/aggression/violence). Her research has been featured in over 400 international/national/regional media outlets through television, radio and print press. She has consulted about crisis management with organizations such as Pepsico, Dow, Clorox, Mobil, Transamerica, Kraft, LAPD, Red Cross, BellSouth and Nortel. In this role, she has helped organizations plan for, avert, and contain crises such as workplace homicide, product tampering, executive kidnapping, product recalls, consumer fraud and aircraft accidents. Her research has appeared in Harvard Business Review, Academy of Management Review, Organizational Dynamics, Academy of Management Executive, Organization Science, and Human Relations. She is currently writing her fifth book, HUH? Workplace Incivility, Its Causes, Consequences and Cures.
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