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A batch of the best highlights from what Jiean Yang's read, .

A BCG survey of more than 1,400 global C-suite executives found that 85% of business leaders plan to increase spending on AI in 2024. But most of that is earmarked for cost-saving initiatives rather than personalization.

Personalization Done Right

Harvard Business Review

Few Americans thought much about the mechanics of their elections until Mr Trump and his lawyers furiously sought to overturn his loss to Mr Biden.

What Happens in the Days After America’s Election

The Economist

The growing number of investments by advertisers means social media is a crowded marketplace.

Why Marketers Are Spending Less on Social Media

Christine Moorman

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