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A batch of the best highlights from what Jiean Yang's read, .
Companies receive more value from social media when it is better integrated into other communication and purchasing channels.
Why Marketers Are Spending Less on Social Media
Christine Moorman
When asked to disclose 2024 spending and then to predict spending one year and five years out, we witness five-year projections that are, on average, 66% higher than current levels and one-year projections that are, on average, 21% higher than current levels.
Why Marketers Are Spending Less on Social Media
Christine Moorman
Uber, for example, largely decided to ignore regulations governing the taxi industry, hoping — correctly — that its service would be so popular that the law would eventually catch up.
Can Startups Thrive in an Age of AI?
Hemant Taneja
...catch up on these, and many more highlights
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