Join 📚 小卡的阅读片段
A batch of the best highlights from what Jiean Yang's read, .
In a BCG survey of 5,000 global consumers designed to gauge the effectiveness of personalized recommendations, two-thirds of respondents say they have recently experienced a recommendation that was inappropriate, inaccurate, or invasive. Despite such negative experiences, more than 80% of respondents say they want and expect personalized experiences.
Personalization Done Right
Harvard Business Review
They help companies protect their reputations and save consumers money.
Design Products That Won’t Become Obsolete
Harvard Business Review
This means that only about 25% to 30% of companies are using LLMs for social content.
Why Marketers Are Spending Less on Social Media
Christine Moorman
...catch up on these, and many more highlights
Readwise