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A batch of the best highlights from what Jiean Yang's read, .

That the whole process appears so complex is a product of federalism and an archaic electoral-college system.

What Happens in the Days After America’s Election

The Economist

Social media has sometimes been criticized for focusing on creative approaches and not on brand messaging.

Why Marketers Are Spending Less on Social Media

Christine Moorman

Why is social media spending dropping? And what can marketers do to leverage the benefits of social media as new technologies rapidly change the digital landscape?

Why Marketers Are Spending Less on Social Media

Christine Moorman

...catch up on these, and many more highlights