Join 📚 小卡的阅读片段
A batch of the best highlights from what Jiean Yang's read, .
Taiwan Semiconductor Manufacturing Company, Samsung, Micron Technology, and Intel.
Can Startups Thrive in an Age of AI?
Hemant Taneja
As a new marketer, it can be tempting to focus on ideating advertisements that are extra eye-catching and creative, hoping to capture the eyes, hearts, and minds of your customers.
What Makes Some Ads So Powerful
Harvard Business Review
In a BCG survey of 5,000 global consumers designed to gauge the effectiveness of personalized recommendations, two-thirds of respondents say they have recently experienced a recommendation that was inappropriate, inaccurate, or invasive. Despite such negative experiences, more than 80% of respondents say they want and expect personalized experiences.
Personalization Done Right
Harvard Business Review
...catch up on these, and many more highlights
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