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A batch of the best highlights from what Jiean Yang's read, .
Those companies that exploit this opportunity can develop an experience that responds to and retains consumers, increasing revenues and profitability.
Why Marketers Are Spending Less on Social Media
Christine Moorman
That key difference means that the productivity gains we can expect are not a one-time “step change” but rather a continuously improving “slope change.”
Can Startups Thrive in an Age of AI?
Hemant Taneja
Given social media clutter and consumer fatigue, marketers must put on their creative hats to get their social media campaigns to stand out and deliver results.
Why Marketers Are Spending Less on Social Media
Christine Moorman
...catch up on these, and many more highlights
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