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People lower the price to close a sale. But even if you close this one sale, the customer will question every price you offer from that point going forward…and whoever they tell. You trade trust for a buck. Not worth it.
Note: You can offer something different for less. You just can’t offer the same thing for less. If he had offered different insurance for less, rather than the same insurance for less, he probably would’ve kept her trust and closed the sale.
$100M Money Models: How to Make Money
Alex Hormozi
Bezos' Razors:
• If unsure what action to take, let your 80-year-old self make it.
• If unsure who to work with, pick the person that has the best chances of breaking you out of a 3rd world prison.
THREAD: 15 of the Most U...
@george__mack on Twitter
If you look at the 1950s and ask, “What was different that made it feel so great?” this is at least part of your answer. The gap between you and most of the people around you wasn’t that large.
It created an era when it was easy to keep your expectations in check because few people in your social circle lived dramatically better than you did.
Same as Ever
Morgan Housel
...catch up on these, and many more highlights
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