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Video gives you a way to connect with your audience in a way that no other medium can even get close to. When someone sees you on video, it’s like you are on TV. You actually become a celebrity in their mind. That star effect is very powerful for building your brand.
Walt Disney's Rule:
• If struggling to think clearly about a subject, draw it out.
Here's Walt Disney's drawing he made in 1957 of the Media Empire he wanted to build.
It's iconic.
THREAD: 15 of the Most U...
@george__mack on Twitter
Jobs’s proposal was to sell digital songs for 99 cents—a simple and impulsive purchase. The record companies would get 70 cents of that. Jobs insisted that this would be more appealing than the monthly subscription model preferred by the music companies. He believed that people had an emotional connection to the songs they loved. They wanted to own “Sympathy for the Devil” and “Shelter from the Storm,” not just rent them. As he told Jeff Goodell of Rolling Stone at the time, “I think you could make available the Second Coming in a subscription model and it might not be successful.”
Steve Jobs
Walter Isaacson
...catch up on these, and many more highlights
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