Join 📚 Swapnil's Highlights
A batch of the best highlights from what Swapnil's read, .
Hit songs are at the root of dozens of spending habits that advertisers, TV stations, bars, dance clubs—even technology firms such as Apple—rely on.
The Power of Habit
Charles Duhigg
Checkhov's Gun:
• When telling a story, if it's non-essential - don't include it.
"If you say in the 1st chapter that there is a rifle hanging on the wall, in the 2nd or 3rd chapter it absolutely must go off. If it's not going to be fired, it shouldn't be hanging there."
THREAD: 15 of the Most U...
@george__mack on Twitter
If you’re not sure about the level of stakes in your story, simply ask yourself:
• Would the audience want to hear my next sentence?
• If I stopped speaking right now, would anyone care?
• Am I more compelling than video games and pizza and sex at this moment?
If the answer to any of these questions is no, you need to raise the stakes.
Storyworthy
Matthew Dicks
...catch up on these, and many more highlights
Readwise