Join 📚 Swapnil's Highlights

A batch of the best highlights from what Swapnil's read, .

Call To Action→ Tell Them What To Buy Next: If you have an amazing product, they’ll want more. You have to satisfy their desire to buy. If you don’t, they’ll still buy… but from someone else. Don’t let that happen. Sell them again. You can either sell them a new thing or more of the thing they just bought. In either case, you’ll get even more goodwill and extend the lifetime of the customer. And besides, the more stuff they can buy, the more stuff they can refer their friends to.

$100M Leads: How to Get Strangers to Want to Buy Your Stuff

Alex Hormozi

Simple heuristic: If you’re evenly split on a difficult decision, take the path more painful in the short term.

The Almanack of Naval Ravikant

Eric Jorgenson

Suffering is a moment of clarity, when you can no longer deny the truth of a situation and are forced into uncomfortable change. I’m lucky that I didn’t get everything I wanted in my life, or I’d be happy with my first good job, my college sweetheart, my college town. Being poor when young led to making money when old. Losing faith in my bosses and elders made me independent and an adult. Almost getting into the wrong marriage helped me recognize and enter the right one. Falling sick made me focus on my health. It goes on and on. Inside suffering is the seed of change.

Tribe of Mentors

Timothy Ferriss

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