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Most business owners are *not* competing on price or value. In fact, they’re not actually competing on anything at all. Their pricing process typically goes something like this:
1. Look at marketplace
2. See what everyone else offers
3. Take the average
4. Go slightly below to remain “competitive”
5. Provide what their competitors offers with a “little more”
6. End up at a value proposition of “more for less”
And the big secret: those competitors they are copying are dead broke. *So why on earth* *copy them?*
$100M Offers: How to Make Offers So Good People Feel Stupid Saying No
Alex Hormozi
There is plank walk at 30.
I viewed my 20s as a race to get it all figured out / in place before 30. Society does this to us.
I’m 35 & single.
I started a company.
I’m in the best shape of my life.
Life doesn’t end when conventional media says it does.
Things I Know at 35,
I...
@AmandaMGoetz on Twitter
One devotes one’s ceaseless efforts so that when the day of parting comes, one will be able to be satisfied that ‘Meeting this person, and passing the time together with this person, was not a mistake.’ Whether it is in one’s relationship with one’s students, in one’s relationship with one’s parents or in one’s relationship with the person one loves.
If, for example, your relationship with your parents came to an end all of a sudden, or a relationship with a student or a friend came to an end, would you be able to accept it as the best possible parting?
The Courage to Be Happy
Ichiro Kishimi
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