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When a person is not doing his job, there can only be two reasons for it. The person either can’t do it or won’t do it; he is either not capable or not motivated. To determine which, we can employ a simple mental test: if the person’s life depended on doing the work, could he do it? If the answer is yes, that person is not motivated; if the answer is no, he is not capable. If my life depended on playing the violin on command, I could not do it. But if I had to run a mile in six minutes, I probably could. Not that I would want to, but if my life depended on it, I probably could.
High Output Management
Andrew S. Grove
Your audience just wants something simple they can immediately wrap their heads around.
Your content should accomplish the following: provide one clear, easy path to achieve a solution that they feel good about moving forward with the first time they hear about it.
One to Many: The Secret to Webinar Success
Jason Fladlien
There’s an added bonus to Homework for Life. It’s unrelated to storytelling, but it’s worth mentioning. It might just be the most important reason to do the exercise. As you begin to take stock of your days, find those moments — see them and record them — time will begin to slow down for you. The pace of your life will relax.
Storyworthy
Matthew Dicks
...catch up on these, and many more highlights
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