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We’re all interested primarily in ourselves. No one wants to hear about your successes and why they should help you achieve more of them, but they do want to hear about how you can help them be successful. The primary way you’re going to achieve success in your marketing efforts is to help others to do the same.
Zig Ziglar said it best when he said, “If you help enough people get what they want, you will get what you want.” This is the primary strategy that you should use in marketing yourself. It will be more effective than any other technique.
Luckily, in modern society, there’s no more debtors’ prison and people aren’t imprisoned or executed for losing other people’s money, but we’re still socially hardwired to not fail in public under our own names. The people who have the ability to fail in public under their own names actually gain a lot of power.
The Almanack of Naval Ravikant
Eric Jorgenson
If you ever want software online for free, don’t search for "free".
Search for “open source” to avoid limited trial versions and malware.
Most Advice Sucks.
So...
@chrishlad on Twitter
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