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Many developers work for startups taking low salaries and working ridiculous hours hoping to get rich on the stock options if the company goes public or gets acquired, but I consider that a pretty risky bet. I wouldn’t recommend choosing to work for a startup just because you might hit the lottery someday. Taking that approach, you’re likely to burn out fast and have nothing to show for it. A better reason to work for a small company or startup is because you like that kind of fast-paced, exciting environment and you want to be part of building something and watching it grow.

Soft Skills

Sonmez, John

Call To Action→ Tell Them What To Buy Next: If you have an amazing product, they’ll want more. You have to satisfy their desire to buy. If you don’t, they’ll still buy… but from someone else. Don’t let that happen. Sell them again. You can either sell them a new thing or more of the thing they just bought. In either case, you’ll get even more goodwill and extend the lifetime of the customer. And besides, the more stuff they can buy, the more stuff they can refer their friends to.

$100M Leads: How to Get Strangers to Want to Buy Your Stuff

Alex Hormozi

For your business to run without you, other people need to run it.

$100M Leads: How to Get Strangers to Want to Buy Your Stuff

Alex Hormozi

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