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A batch of the best highlights from what Swapnil's read, .

So if I were a relationship expert trying to find my avatar, I’d rather focus on “second half of life relationship” coaching for old timers than helping college students in relationships. Why? Because senior citizens who are alone are likely suffering more pain as they are nearer their deaths (pain), have more buying power (money), and are easy to find (targeting). Lastly, at the time of this writing, there are more people turning 65 each year than turning 20 (growing).

$100M Offers: How to Make Offers So Good People Feel Stupid Saying No

Alex Hormozi

Now, practically even better news than that of short assignments is the idea of shitty first drafts. All good writers write them. This is how they end up with good second drafts and terrific third drafts.

Bird by Bird

Anne Lamott

Abby is a two-time Olympic gold medalist soccer player and FIFA World Cup Champion. She was the United States’ leading scorer in the 2007 and 2011 Women’s World Cup tournaments and the 2004 and 2012 Olympics. In *Wolfpack,* Abby writes about the “Point and Run.” She explains that every time she scored a goal, the first thing she would do is point to the person who made the assist or the coach who called the play. And the run was about celebrating another person’s victory. She writes, “You will not always be the goal scorer. When you are not, you better be rushing toward her.”

Atlas of the Heart : Mapping Meaningful Connection and the Language of Human Experience

Brown, Bren

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