Join 📚 Swapnil's Highlights
A batch of the best highlights from what Swapnil's read, .
Truth is nothing more or less than one expert’s perception. And who is the expert? It’s someone who is perceived to be an expert in the mind of somebody else.
The 22 Immutable Laws of Marketing
Al Ries
During my training, a supervisor once told me, “There’s something likable in everyone,” and to my great surprise, I found that she was right. It’s impossible to get to know people deeply and not come to like them. We should take the world’s enemies, get them in a room to share their histories and formative experiences, their fears and their struggles, and global adversaries would suddenly get along. I’ve found something likable in literally everyone I’ve seen as a therapist, including the guy who attempted murder. (Beneath his rage, he turned out to be a real sweetheart.)
Maybe You Should Talk to Someone
Lori Gottlieb
Luck Razor:
• If stuck with 2 equal options, pick the one that feels like it will produce the most luck later down the line.
I used this razor to go for drinks with a stranger rather than watch Netflix.
In hindsight, it was the highest ROI decision I've ever made.
THREAD: 15 of the Most U...
@george__mack on Twitter
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