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I don’t measure my effectiveness at all. I don’t believe in self-measurement. I feel like this is a form of self-discipline, self-punishment, and self-conflict.
The Almanack of Naval Ravikant
Eric Jorgenson
Promise A Clear Yes/No Result. First, make your promise a clear ‘yes or no’ result. Second, make sure you can deliver on it within your time frame. If you don’t, they will ask not to be billed. Duh. For example, if you promise to decrease someone’s shoulder pain, have them rate their pain 1–10 before you do your magic, then ask them to rate it after. If it went down, you’ve succeeded and you can sell them something else. Keep the promise simple, clear, and measurable. This avoids unnecessary cancellations.
$100M Money Models: How to Make Money
Alex Hormozi
Questions are places in your mind where answers fit. If you haven’t asked the question, the answer has nowhere to go. It hits your mind and bounces right off. You have to ask the question—you have to want to know—in order to open up the space for the answer to fit.
Demand-Side Sales 101: Stop Selling and Help Your Customers Make Progress
Bob Moesta
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