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Mike elaborated in our conversation: “I don’t feel like the people are necessarily being deceitful. It’s just realizing that everybody’s got their own agenda. Even a music magazine is not interviewing you because they love music, right? Their day to day is ‘We need ad dollars, we need clickthrough. . . .’ If you have a 40-word sentence that chops down to 7, [and] it’s really titillating, [it doesn’t matter if] it has nothing to do with anything you said in your interview. It’s just clickbait, [but] they’ll absolutely go for that because that’s what their business is built on.”

Tools of Titans

Timothy Ferriss

No one likes a braggart. If you’re religious, perhaps you know Proverbs 27:2: “Let another man praise thee, and not thine own mouth.” Or Leonardo da Vinci: “He who truly knows has no occasion to shout.” Or Mark Twain: “Noise proves nothing. Often a hen who has merely laid an egg cackles as if she had laid an asteroid.” One of my favorites is by humorist Evan Esar: “The only way to cure an egotist from bragging is by surgery — amputation at the neck.”

Storyworthy

Matthew Dicks

People want what they can’t have. People want what other people want. People want things only a select few have access to.

$100M Offers: How to Make Offers So Good People Feel Stupid Saying No

Alex Hormozi

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