Join 📚 Swapnil's Highlights
A batch of the best highlights from what Swapnil's read, .
It is fatal to know too much at the outset. Boredom comes as quickly to the traveler who knows his route as the novelist who is over certain of his plot.
Tribe of Mentors
Timothy Ferriss
If you didn’t get into the prospect’s mind first, don’t give up hope. Find a new category you can be first in. It’s not as difficult as you might think.
The 22 Immutable Laws of Marketing
Al Ries
A stone is powerless. Once it has begun to roll downhill, it will continue to roll until released from the natural laws of gravity and inertia. But we are not stones. We are beings who are capable of resisting inclination. We can stop our tumbling selves and climb uphill. The desire for recognition is probably a natural desire. So are you going to keep rolling downhill in order to receive recognition from others? Are you going to wear yourself down like a rolling stone, until everything is smoothed away? When all that is left is a little round ball, would that be “the real I”? It cannot be.
The Courage to Be Disliked
Ichiro Kishimi
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