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Call To Action→ Tell Them What To Buy Next: If you have an amazing product, they’ll want more. You have to satisfy their desire to buy. If you don’t, they’ll still buy… but from someone else. Don’t let that happen. Sell them again. You can either sell them a new thing or more of the thing they just bought. In either case, you’ll get even more goodwill and extend the lifetime of the customer. And besides, the more stuff they can buy, the more stuff they can refer their friends to.
$100M Leads: How to Get Strangers to Want to Buy Your Stuff
Alex Hormozi
Simple heuristic: If you’re evenly split on a difficult decision, take the path more painful in the short term.
The Almanack of Naval Ravikant
Eric Jorgenson
Whenever you can in life, optimize for independence rather than pay. If you have independence and you’re accountable on your output, as opposed to your input—that’s the dream.
The Almanack of Naval Ravikant
Eric Jorgenson
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