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I have what I call an “iron prescription” that helps me keep sane when I drift toward preferring one intense ideology over another. I feel that I’m not entitled to have an opinion unless I can state the arguments against my own position better than the people who are in opposition. I think that I am qualified to speak only when I’ve reached that state.
Poor Charlie's Almanack: The Wit and Wisdom of Charles T. Munger
https://www.facebook.com/lostbookofsales
The goal of good primary market research is to understand your customer in all dimensions: rationally, emotionally, economically, socially, culturally, and more. Not only have you walked a mile in your customer's shoes, but you understand them better than they understand themselves.
Disciplined Entrepreneurship Workbook
Bill Aulet
One of the stupidest things I’ve repeatedly seen smart people do – I call this Advanced Stupid – is that they get so fixated on trying to optimize something complicated, that they forget to optimize for survival, and then they get knocked out of the game.
Are You Serious?
visakan veerasamy
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