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For more on brainstorming, here is a summary of the state-of-the-art evidence on how to do it. The Osborne rules mentioned in the first bullet point are: (1) Don’t criticize (2) Be freewheeling: the wilder the idea, the better (3) Focus on quantity (4) Combine & build on ideas ![](https://pbs.twimg.com/media/E7Tf3LRXEA8Vw26.png)

Tweets From Ethan Mollick

@emollick on Twitter

Liang wrote: “Whenever I encounter difficulties at work, I recall Simons’s words: ‘There must be a way to model prices.’”

The Guy Behind DeepSeek Blurbed My Book in China

Gregory Zuckerman

4/ Themes for product planning Think through your allocation across a subset of these themes: 1) Differentiators 2) Tablestakes 3) Incrementals 4) Embarrassments (or “Broken Windows”) 5) Customer Specials (or “Large Customer Requests”) 6) Tech Foundation 7) Speculative Bets

A Thread of Product Mana...

@shreyas on Twitter

...catch up on these, and many more highlights