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A batch of the best highlights from what Siddish's read, .

"I very frequently get the question: 'What's going to change in the next 10 years?' And that is a very interesting question; it's a very common one. I almost never get the question: 'What's not going to change in the next 10 years?' And I submit to you that that second question is actually the more important of the two because you can build a business strategy around the things that are stable in time... In our retail business, we know that customers want low prices, and I know that's going to be true 10 years from now. They want fast delivery; they want vast selection. It's impossible to imagine a future 10 years from now where a customer comes up and says, 'Jeff I love Amazon; I just wish the prices were a little higher,' [or] 'l love Amazon; I just wish you'd deliver a little more slowly.' Impossible. When you have something that you know is true, even over the long term, ... you can afford to put a lot of energy into it." Jeff Bezos on the importance of what's not going to change

Quick Passages

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33. The Fisher Protocol: Leaders are often detached from the consequences of their decisions. Roger Fisher suggested implanting the country’s nuclear codes into a volunteer. To launch nukes, the President would have to personally kill the volunteer and thereby confront reality.

My Friends, a New MEGATH...

@G_S_Bhogal on Twitter

best card writing advice I ever read ![](https://pbs.twimg.com/media/GZI2es5bEAAqrDB.jpg)

Tweets From Paige Doherty

@paigefinnn on Twitter

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