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We invest to provide for our families. We invest for a secure future. We invest to build a better life for ourselves. We invest to belong to something bigger than ourselves. We invest to express our values. We invest to give back to the world. But we don’t invest for money. Never forget that.
Startups are experiments in group psychology. As CEO, you’re both the therapist leader, and the patient most in need of therapy.
Chaos Monkeys
Antonio Garcia Martinez
What is the company’s investment in brands and reputation? Stephen King, the famous American novelist, author and TV producer, once said, ‘A product can be quickly outdated, but a successful brand is timeless.’ Brands and reputation are extremely expensive to build, maintain and sustain. However, once built, they are a very powerful source for competitive advantage.
The Unusual Billionaires
Saurabh Mukherjea
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