Join 📚 Santhosh's Highlights
A batch of the best highlights from what Santhosh 🇮🇳's read, .
The concept of positioning is incredibly important when starting a business because it determines who will buy your product. A product with no positioning that sells to “everyone” is likely to sell to no one. That’s because people need to identify with your product and brand in order to buy.
How I Built a $5,000 Per Month Side Project
Michael Thomas
The smash and grab used as vulnerability armor is about smashing through people’s social boundaries with intimate information, then grabbing whatever attention and energy you can get your hands on.
Daring Greatly
Brené Brown
What causes a fledgling company to break through and prosper? At the highest level, the blueprint is always the same: An upstart team with outsized ambition somehow possesses an uncanny ability to surpass customer expectations, upend whole industries, and topple incumbents.
Tape Sucks
Frank Slootman
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