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It is not the experience of today that drives men mad. It is remorse or bitterness for something which happened yesterday or the dread of what tomorrow may bring. Let us therefore do our best to live but one day at a time.”
Is the customer pain urgent enough to drive meaningful usage? This may be a fundamental market issue. Is actual customer usage of the product surprisingly unrelated to the pain for which the product was originally sold? That may be a clue to a valid adjacency. Is the pain high enough, but usage low? That is likely a product insufficiency.
Survival to Thrival
Bob Tinker, Tae Hea Nahm
the most important thing we can give our children, at dinnertime or anytime, is a sense of perspective. Children take their cues from us. When they’re young and they hear a loud noise, they don’t look where the noise came from, they look at us. If you’re not upset, they’re not upset.
The Secrets of Happy Families
Bruce Feiler
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