Join 📚 Santhosh's Highlights

A batch of the best highlights from what Santhosh 🇮🇳's read, .

Is the customer pain urgent enough to drive meaningful usage? This may be a fundamental market issue. Is actual customer usage of the product surprisingly unrelated to the pain for which the product was originally sold? That may be a clue to a valid adjacency. Is the pain high enough, but usage low? That is likely a product insufficiency.

Survival to Thrival

Bob Tinker, Tae Hea Nahm

Most of us go through life unaware of how our environment shapes our behavior.

Triggers

Marshall Goldsmith and Mark Reiter

the founders and the product team don’t decide PMF. The customers and the sales team decide. When it happens, you can see it and feel it.

Survival to Thrival

Bob Tinker, Tae Hea Nahm

...catch up on these, and many more highlights