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People go into startups thinking that the technical problems are the challenges. In practice, the technical stuff is easy, unless you’re incompetent or really at the hairy edge of human knowledge—for example, putting a man on Mars. No, every real problem in startups is a people problem, and as such they’re the hardest to solve, as they often don’t have a real solution, much less a ready software fix.

Chaos Monkeys

Antonio Garcia Martinez

two main funding models: • Paywalls. You pay with your money. • Ads. You pay with your attention.

Why I Work on Ads

Jeff Kaufman

Features are a transient advantage that lasts maybe two years, but rarely more. Meanwhile, having the right narrative and messaging can give you a long-lasting advantage.

To stay ahead of your competitors, start building your narrative on day one

Anna Heim

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