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Traction and product development are of equal importance and should each get about half of your attention. This is what we call the 50 percent rule: spend 50 percent of your time on product and 50 percent on traction.
Traction
Weinberg, Gabriel
“Money is like gasoline during a road trip. You don’t want to run out of gas on your trip, but you’re not doing a tour of gas stations.”
Ten Money Messages I Would Share With My Younger self
calminvestor
most founders crave attention from the press, and have no idea how to get it. And so they overpay big PR agencies to blast boilerplate emails to every conceivable outlet and hope for the best. The much better approach, particularly at the early stages, is for founders to email a handful of reporters who they respect directly and build relationships that begin long before the eve of a product launch.
An Interview With Casey Newton From the Verge
danco.substack.com
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