Join Highlights By Saif

A batch of the best highlights from what Saif's read, .

What if, instead, we seek advice? Seek it like this: “I made something that I like, that I thought you’d like. How’d I do? What advice do you have for how I could make it fit your worldview more closely?” That’s not criticism. Or feedback. That sort of helpful advice reveals a lot about the person you’re engaging with.

This Is Marketing

Seth Godin

We sell feelings, status, and connection, not tasks or stuff.

This Is Marketing

Seth Godin

The last step is often overlooked: show up—regularly, consistently, and generously, for years and years—to organize and lead and build confidence in the change you seek to make. To earn permission to follow up and to earn enrollment to teach.

This Is Marketing

Seth Godin

...catch up on these, and many more highlights