Join Highlights By Saif
A batch of the best highlights from what Saif's read, .
Thank a teacher who changed your life.
The Technium: What Books Will Become
kk.org
The other kind of marketing, the effective kind, is about understanding our customers’ worldview and desires so we can connect with them. It’s focused on being missed when you’re gone, on bringing more than people expect to those who trust us. It seeks volunteers, not victims.
This Is Marketing
Seth Godin
My product is for people who believe _________________. I will focus on people who want _________________. I promise that engaging with what I make will help you get _________________.
This Is Marketing
Seth Godin
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