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Define “success” for yourself.
Describe the outcome you want.
You can’t hit a target you can’t see.
This is the secret that Main Street Millionaires know and that most modern entrepreneurs completely ignore: **Steady cash flow is NOT found in flashy start-ups or trendy new products.** It’s in those established small businesses in your neighborhood, the ones you drive by without a second glance. This is where millions are being made, right here on Main Street.
Main Street Millionaire
Codie Sanchez
Each landing page was written to test interest in a specific product approach. For example, one page tested “get access to census data” while another tested “get access to your family genealogy.” By measuring the CTR for each ad and conversions on the associated landing pages, they determined which product aspects were most compelling to their potential customers and what those people would actually pay for.
Traction
Gabriel Weinberg
...catch up on these, and many more highlights
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