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A batch of the best highlights from what Rasul's read, .
Chapter 5: What’s Your Problem?
SEO allows you to amplify all of the good things you’re already doing in other traction channels (publicity, unconventional PR, content marketing) and use them to bring in more customers from search engines. Though competitive, SEO can scale well at any phase, often at low cost.
Traction
Gabriel Weinberg
Just keep a log.
A mistake only counts as experience if you learn from it.
Record what you learned, and review it.
Otherwise, it was a waste.
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