Join 📚 Rasul's Highlights
A batch of the best highlights from what Rasul's read, .
In this context, “best” means learning, not selling. If you’re a sales guy going door to door selling gadgets and someone doesn’t care, then that is a bad result: you’re not getting paid. But if you’re trying to decide whether to invest your time and money in developing, building and promoting that gadget, then lukewarm is a terrific response. It gives you a crystal clear signal that this person does not care. It’s perfectly reliable information you can take to the bank.
The Mom Test: How to Talk to Customers and Learn if Your Business Is a Good Idea When Everybody Is Lying to You
Rob Fitzpatrick
Since it was the mother who fulfilled most of the parental functions, the family was at first (so far as we can pierce the mists of history) organized on the assumption that the position of the man in the family was superficial and incidental, while that of the woman was fundamental and supreme. In some existing tribes, and probably in the earliest human groups the physiological rôle of the male in reproduction appears to have escaped notice quite as completely as among animals, who rut and mate and breed with happy unconsciousness of cause and effect.
The Story of Civilization, Vol. 1: Our Oriental Heritage
Will Durant
Now, I’ve never deliberately “built a personal brand.” I was always just myself. I liked sharing. I was honest and transparent. **People get hooked on CHARACTERS. People do business with REAL PEOPLE. Especially those who feel like a friend.**
Million Dollar Weekend
Noah Kagan
...catch up on these, and many more highlights
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