Join 📚 Rasul's Highlights

A batch of the best highlights from what Rasul's read, .

When you are building an audience for a company, you are often providing the “top of the funnel” for marketing and sales. You are gathering a bunch of prospective buyers, asking them to hang out for a bit, and if they are interested in what you have to sell, they’ll strongly consider buying. Before you write any blog posts, record any podcasts, or sit down in front of that webcam, you need to know who you are talking to.

7 Lessons Learned From Scaling a Content Machine at Crossbeam in 18 Months

Sean Blanda

Happiness is something to do, someone to love, and something to desire. Heaven is not what’s at the end of the path. Heaven is the path itself.

How to Live

Derek Sivers

Your contradictions are an asset. You’re a lover of classical English architecture *and* you’re also a dirty little punk—expressing both at the same time is more interesting than sharing *just* cute pictures of English gardens or *just* wild trashy stuff. The more you incorporate everything that you love and that comes easily for you (your interests, your sense of humor, your grammatical tics, etc), the more your style emerges.

Advice for a Friend Who Wants to Start a Blog

Henrik Karlsson

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