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So following Sally and Maria’s lead, I’ve flipped my strategy. Now when I feel anger toward Rosy, I simply close my mouth. I press my two lips together and hold. I think, *Hold still like a rock, Michaeleen. Be a rock. Be a rock.* And then I just watch Rosy for a beat. So I can assess the situation.

Hunt, Gather, Parent

Michaeleen Doucleff

We shall be surprised to learn how much of our most indispensable inventions, our economic and political organization, our science and our literature, our philosophy and our religion, goes back to Egypt and the Orient,

Our Oriental Heritage

Will Durant

When experiments fail, the root cause is often a muddy hypothesis. So, for the next experiment, get very clear on your written hypothesis and success metric. Isolate one variable (e.g., message or targeting or price) and track the right metric. Or try testing bolder things that challenge your most important beliefs and assumptions about your customers.

Growth Levers and How to Find Them

Matt Lerner

...catch up on these, and many more highlights