Join 📚 Rasul's Highlights

A batch of the best highlights from what Rasul's read, .

Every SaaS must have at least three main campaigns: • User onboarding campaign • Trial expiring campaign (if you do trials) or upgrade-to-paid campaign (if you run on freemium) • Customer success campaign (starts when the user converts to a paying customer) Learn more about SaaS lifecycle planning [in this guide](https://userlist.com/blog/saas-email-marketing-strategies/).

Atomic Emails: Our Proven Method for Writing Email Campaigns

Jane Portman

People aren’t used to someone being sincerely interested, so they’ll need some coaxing to continue. But never try to fix them. When someone tells you what’s broken, they want you to love the brokenness, not try to eliminate it.

How to Live

Derek Sivers

CHAPTER 7 [**SMART PEOPLE DO STUPID THINGS**](private://read/01hkmrxb4ycyk5v9mwv68x305g/#chapter7) *Rational, unbiased trading*

Alpha Trader

Brent Donnelly

...catch up on these, and many more highlights