Join 📚 Rasul's Highlights
A batch of the best highlights from what Rasul's read, .
Recommendation #2: Have a small number of "go-to" fonts
Fonts can make a big difference in what your project conveys, but you can get most of the effect you're looking for by choosing your ONE font from just a few different fonts.
Fwd: Lesson 1/6: Eliminate Your Font Anxiety
publishthis.email
Build your own link-building team: Another option is to be or build your own internal link-building team. Practices for link-building are pretty widely documented, like the skyscraper technique or targeting broken links, both of which are widely used. These tactics work, but I would still caveat that these direct response link-building techniques are very competitive and unless you have experience in this area, you may end up wasting a great deal of your time without significant results.
Doing Content Right
Steph Smith
The first advice we always give them is strike Features and replace with Benefits because **benefits, not features, sell software**.
Engineering Your Way to Marketing Success
kalzumeus.com
...catch up on these, and many more highlights
Readwise