Join 📚 Rasul's Highlights

A batch of the best highlights from what Rasul's read, .

Every time you talk to someone, you should be asking a question which has the potential to completely destroy your currently imagined business.

The Mom Test: How to Talk to Customers and Learn if Your Business Is a Good Idea When Everybody Is Lying to You

Rob Fitzpatrick

Remember that things get easier after you find that product/channel/system combination. And you don't have to find it many times. Just once. So don't give up just because you haven't found it yet.

Book 2: Breaking Through the Ceiling

Alex West

People are busy and subscription fatigue is a very real thing. Do not write a long email, just to fill the space or hit a specific character count. Focus on your newsletter providing value and not how long you think it should be.

Doing Content Right

Steph Smith

...catch up on these, and many more highlights