Join Platy’S Readwise Highlights

A batch of the best highlights from what Platy's read, .

It would be entirely fair to call LoveFrom’s obsessive approach to its serif as ouroboric—a process that goes so deeply into itself that it will always create its own new problem. As Ive holds up the initials SJ set into monumental bronze, he teases how much more complicated the serif becomes when considering its existence in the 3D world.

After Apple, Jony Ive’s LoveFrom Is Doubling Down on Craft in Typeface

fastcompany.com

People who weren’t born yesterday, but almost, often assume that easy refunds and exchanges began with the online shoe store Zappos, which was founded in 1999\. Tony Hsieh, the company’s legendary late C.E.O., offered free returns for up to a year after purchase and encouraged people to order items in multiple styles and sizes. That policy, which was backed by intensely personal customer service, was so popular that the company’s revenues grew more than sixfold in four years. Amazon started a similar shoes-and-accessories site, called Endless, but it eventually gave up trying to compete, having bought Zappos for $1.2 billion.

What Happens to All the Stuff We Return? | The New Yorker

David Owen

The point is that the limit order book does not represent the true economic supply and demand for a stock. It just represents the supply and demand for the stock right now, mainly from risk-averse high-frequency electronic market makers. If you want to sell 100,000 shares, you break that up into smaller orders so as not to scare off the market makers, you do it over some period of time, and eventually enough people will want to buy that you’ll be able to sell at a reasonable price.

NYSE Forgot to Open Yesterday

bloomberg.com

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