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So while some people's lives converge fast, there will be others whose lives never converge. And for these people, figuring out what to work on is not so much a prelude to working hard as an ongoing part of it, like one of a set of simultaneous equations.
How to Work Hard
paulgraham.com
Right after Claris bought Spartacus, Apple decided to keep Claris as a permanent subsidiary. This was not in line with the expectations of the executive staff at Claris. Shortly after we arrived, Claris' president resigned. Over the next year, most of the executive staff also left. The general turmoil complicated all activities at Claris.
A Brief History of ClarisWorks
Bob Hearn
Viral videos aren’t new, of course, but attempting to incorporate virality into the way artists are discovered and their songs are marketed is. For label executives looking to sign and develop new talent, the challenge is to understand why a song goes viral on TikTok in the first place. Is it the music, or is it the artist’s personality? Or is it the creator who started a dance trend synched to the sound? Or is it the flash of a tattoo on a hunky creator’s biceps, or the glimpse of a creator’s cleavage as she bends to press Play before doing her slinky dance?
So You Want to Be a TikTok Star | The New Yorker
John Seabrook
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