Join 📚 Lukas' Reading Highlights

A batch of the best highlights from what Lukas's read, .

When life’s gift-ness sneaks up on you, gratitude jumps up in you.

Everything Is Never Enough

Bobby Jamieson

Whether through names, logos, or other elements, a brand's signs must be identifiable, expressive, and easy to remember. They must create a feeling of closeness, familiarity, and even humanity. They must communicate a message of belonging, not only to the brand (at the first level) but also to its universe and its values.

Luxury Brand Management in Digital and Sustainable Times

Michel Chevalier and Gerald Mazzalovo

The only sensible place to begin any investment program is by contemplating what loss you’re willing to tolerate.

When Anything Is Possible

David C Wells Jr

...catch up on these, and many more highlights