Join 📚 Lukas' Reading Highlights

A batch of the best highlights from what Lukas's read, .

Successful entrepreneurs realize that branding is about leading in a way that creates positive impressions—of their brand and of themselves as leaders. You’ll find that people pay more attention to what you do and the way you do it than what you say.

Breakthrough Branding

Catherine Kaputa

Do you want to improve a young person’s life? Don’t tell her to march with a sign demanding her rights to someone else’s money. Teach her to give to others and volunteer.

The Road to Freedom

Arthur C. Brooks

You can follow the rules, but if you do it with a disdainful attitude, you’re being rude, despite having “perfect” etiquette.

A Curious Mind

Brian Grazer, Charles Fishman

...catch up on these, and many more highlights