Join 📚 Lukas' Reading Highlights
A batch of the best highlights from what Lukas's read, .
Your company needs to sell more than its product. You must also sell your company to employees and investors. There is a “human resources” version of the lie that great products sell themselves: “This company is so good that people will be clamoring to join it.” And there’s a fundraising version too: “This company is so great that investors will be banging down our door to invest.
Zero to One
Peter Thiel, Blake Masters
When he started to write a book, it just didn’t flow. The anecdotes were clunky and distant. • We suggested he tell the stories to his wife and record them on his iPhone. Then transcribe them. That would be his book. It worked: Team of Vipers remains one of the best reads on Trumpworld insanity.
Smart Brevity
Jim VandeHei, Mike Allen, and Roy Schwartz
Making friends, however, requires a great deal of effort and time. It is not something you can just magic up over a cup of coffee – not least because everyone else is already embedded in friendship networks of their own, and to make time and room for you as a new friend means that they will have to sacrifice a friendship with someone else.
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