Join 📚 Lukas' Reading Highlights
A batch of the best highlights from what Lukas's read, .
Go and pray to the Lord to command some struggle to be stirred up in you, for the soul is matured only in battles. And when the temptations started up again he did not pray that the struggle be taken away from him, but only said: Lord, give me strength to get through the fight.
The Wisdom of the Desert
Thomas Merton
This thing that we do—whether it’s surgery or gardening or marketing—it’s not us, it’s the work that we do. We’re humans. Our work isn’t us. As humans, we can choose to do the work, and we can choose to improve our work. If we’re going to take it personally every time someone doesn’t click on a link, every time someone doesn’t renew, we can’t possibly do our work as professionals. And thus we get stuck in search of perfect. Stuck without empathy. Stuck in a corner, bleeding and in pain, because we’ve been personally maligned.
This Is Marketing
Seth Godin
People want to know something new, revelatory, exciting. And they want you to put it in context and explain “Why it matters.” Then, with a visual or verbal cue, they decide whether to “Go deeper” into the conversation.
Smart Brevity
Jim VandeHei, Mike Allen, and Roy Schwartz
...catch up on these, and many more highlights
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