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A batch of the best highlights from what Louis's read, .
Getting people to buy is NOT the objective of a business. Making money is. And lowering price is a one-way road to destruction for most — you can only go down to $0, but you can go infinitely high in the other direction. So, unless you have a revolutionary way of decreasing your costs to 1/10th compared to your competition, don't compete on price.
$100M Offers
Alex Hormozi
I was also reading the first volume of Karl Marx's Das Kapital3 back
the n, and a ttempted, as best I could, to understand thi s difficult book. During my days as a construction trainee, the young construction workers were clea rly impressed to finally meet someone who had actually read Das Kapital. I read Rathenau , Freud, Weininger , Nietzsche, Rilke,
The Computer My Life
Konrad Zuse
People, after all, are universally interested in beauty. Lipstick, jewelry, eye shadow, perfume, hair dyes, high heels-people are just as willing to exaggerate or lie about their sexually alluring traits as any peacock or bowerbird. And as the list above makes clear, it seems as if men seek female beauty rather more than women seek male beauty.
The Red Queen
Matt Ridley
...catch up on these, and many more highlights
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