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Personality Traits for entrepreneurs Summary: Openness equals non-discriminatory, right? Equals every new idea is a great idea. It's hard to be creative if you're not discriminatory. Great artists are picky and choosy over what they think the great ideas are. And so maybe you want like high openness, you want high low agreeability - which means high disagreeability. Transcript: Speaker 1 It's like they're nervous system is not wired that way. And so you kind of need to close your eyes and kind of imagine, you know, what if you took somebody who was born to be a musician, for example, and you forced them to become an accountant, right? Or vice versa, like what if you took somebody who was born to be an accountant and forced them to be a musician, right? And both people would be very, very unhappy. And so anyway, this is sort of the inherent trait of creativity, openness. So we say that, you know, that's one, you know, against the, you know, directly related one is agreeableness, right? So open plus agreeable equals every new idea is a great idea, right? Equals non-discriminatory. Well, it's hard to be creative if you're not discriminatory. Like one of the things that great artists have in common is they're like actually really picky and choosy over what they think the great ideas are and they throw away a lot of their like initial attempts. And so maybe you want like high openness, you want high, you want actually high low agreeability, which means high disagreeability, right? So you kind of want that. Conscientiousness, you know, do artists or creators or programmers or entrepreneurs have to be conscientious? Probably yes, to some extent, right? And there's a sub-trade of conscientiousness called industriousness, which basically is like inherent work ethic, right? Sort of drive to get things done. So, you know, you probably need some of that. So, just to start with that, because, when I first heard something like consciousness, right?

Marc Andreessen on Elon Musk, Good Startup Ideas, How to Have the Courage to Think Independently and Finding a Co-Founder

Aarthi and Sriram's Good Time Show

Obvious ideas will always be executed by big companies So the big thing is, most of the obviously good ideas are bad ideas for a startup, right? And the reason is because most of the obviously good ideas, if they're obviously good ideas, they're already getting done by big companies. So what are big companies really good at? Like, just take all the big, the top 50, whatever tech companies, what are they really good at? They're really good at doing the next obviously good idea, right? They're like, what's a good idea? Smartphone whose battery lasts 10% longer, you know? Yeah, like Apple's on it, right? You know, they got like 10,000 people working on that, right? Like, there's no startup opportunity there. And so like, you know, we always say kind of by definition, like if it's a good startup idea, it basically, it can't be a good idea that looks like a good idea because a big company's already doing that.

Marc Andreessen on Elon Musk, Good Startup Ideas, How to Have the Courage to Think Independently and Finding a Co-Founder

Aarthi and Sriram's Good Time Show

That’s it. That’s the strategy. Replicate D-Day, and win entry to the mainstream. Cross the chasm by targeting a very specific niche market where you can dominate from the outset, drive your competitors out of that market niche, and then use it as a base for broader operations. Concentrate an overwhelmingly superior force on a highly focused target. It worked in 1944 for the Allies, and it has worked since for any number of high-tech companies.

Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers

Moore, Geoffrey A.

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