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Man is a rope stretched between the animal and the Superman—a rope over an abyss.

Thus Spake Zarathustra

Friedrich Wilhelm Nietzsche

One of Musk’s favorite words—and concepts—was “hardcore.” He used it to describe the workplace culture he wanted when he founded Zip2, and he would use it almost thirty years later when he upended the nurturing culture at Twitter. As the Model S production line ramped up, he spelled out his creed in a quintessential email to employees, titled “Ultra hardcore.” It read, “Please prepare yourself for a level of intensity that is greater than anything most of you have experienced before. Revolutionizing industries is not for the faint of heart.”

Elon Musk

Walter Isaacson

And then there are the Wright brothers, the inventors of the airplane according to the schoolbooks. Never mind that the first powered flight was executed nine months prior to theirs, by a New Zealander named Richard Pearse. Seemingly, it’s the last person who makes a discovery that really matters, not the first.

The Formula: The Universal Laws of Success

Albert-László Barabási

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