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A batch of the best highlights from what Louis's read, .

People generally, and our clients specifically, want: . . . To be perceived as beautiful . . . To be respected . . . To be perceived as powerful . . . To be loved . . . To increase their status These are all powerful drivers.

$100M Offers

Alex Hormozi

The greatest improvements in the productive powers of labour, and the greater part of the skill, dexterity, and judgment, with which it is anywhere directed, or applied, seem to have been the effects of the division of labour.

An Inquiry Into the Nature and Causes of the Wealth of Nations

Adam Smith

When a thousand people believe some made-up story for one month – that’s fake news. When a billion people believe it for a thousand years – that’s a religion,

21 Lessons for the 21st Century

Yuval Noah Harari

...catch up on these, and many more highlights