Join My Brain Food
A batch of the best highlights from what Louis's read, .
When you raise your prices, you . . .
. . . Increase your clients’ emotional investment
. . . Increase your clients’ perceived value of your service
. . . Increase your clients’ results because they value your service and are invested
. . . Attract the best clients who are the easiest to satisfy and actually cost less to fulfill, and who are the most likely to actually receive and perceive the most relative value
. . . Multiply your margin because you have money to invest in systems to create efficiency; smart people; improved customer experience; scale your business; and, most importantly of all, to keep watching the number in your personal bank account go up, month after month, even with reinvesting in your business. This allows you to ultimately enjoy the process for the long haul and help more people as you grow, rather than burning out and shriveling into obscurity.
$100M Offers
Alex Hormozi
That’s called consequentialism, by the way, it means that whether an act is right or wrong isn’t determined by whether it looks bad, or mean, or anything like that, the only question is how it will turn out in the end—what are the consequences.
Harry Potter and the Methods of Rationality
Eliezer Yudkowsky
Fast, lift, sprint, stretch, and meditate.
Build, sell, write, create, invest, and own.
Read, reflect, love, seek truth, and ignore society.
Make these habits. Say no to everything else.
Avoid debt, jail, addiction, disgrace, shortcuts, and media.
Relax. Victory is assured.
Tweets From Naval
@naval on Twitter
...catch up on these, and many more highlights
Readwise