My Brain Food

Join My Brain Food

A batch of the best highlights from what Louis's read, .

We close this chapter with a few summarizing lines. One may be risk loving yet completely averse to ruin. The central asymmetry of life is: In a strategy that entails ruin, benefits never offset risks of ruin. Further: Ruin and other changes in condition are different animals. Every single risk you take adds up to reduce your life expectancy. Finally: Rationality is avoidance of systemic ruin.

Skin_In_The_Game

louis.beaumont@gmail.com

Obvious ideas will always be executed by big companies So the big thing is, most of the obviously good ideas are bad ideas for a startup, right? And the reason is because most of the obviously good ideas, if they're obviously good ideas, they're already getting done by big companies. So what are big companies really good at? Like, just take all the big, the top 50, whatever tech companies, what are they really good at? They're really good at doing the next obviously good idea, right? They're like, what's a good idea? Smartphone whose battery lasts 10% longer, you know? Yeah, like Apple's on it, right? You know, they got like 10,000 people working on that, right? Like, there's no startup opportunity there. And so like, you know, we always say kind of by definition, like if it's a good startup idea, it basically, it can't be a good idea that looks like a good idea because a big company's already doing that.

Marc Andreessen on Elon Musk, Good Startup Ideas, How to Have the Courage to Think Independently and Finding a Co-Founder

Aarthi and Sriram's Good Time Show

The logistics and the distribution strategy of our business will be simple. There are only two practical ways to sell our beverage: (1) as syrup to fountains and restaurants and (2) as a complete carbonated-water product in containers. Wanting lollapalooza results, we will naturally do it both ways. And, wanting huge Pavlovian and social-proof effects, we will always spend on advertising and sales promotion, per serving, over forty percent of the fountain price for syrup needed to make the serving.

Poor Charlies's Almanack

Charlie Munger

...catch up on these, and many more highlights

Readwise.

Join My Brain Food

A batch of the best highlights from what Louis's read, .

LEARN

EXPLORE

CONTACT