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In the first days and weeks after your baby arrives, you will experience a wave of hormones. Most women find they are emotionally sensitive during this period.
One of the most effective things you can do to build better habits is to join a culture where (1) your desired behavior is the normal behavior and (2) you already have something in common with the group.
Atomic Habits
James Clear
Taken together, these three elements (struggle, motivation, desired outcome) summarize your customer’s experience into a customer job statement (Figure 5.1).
Forget the Funnel
Georgiana Laudi and Claire Suellentrop
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