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A batch of the best highlights from what Nathan's read, .
Pluralistic Ignorance: Phenomenon where a group goes along with a norm, even though all of the group members secretly hate it, because each mistakenly believes that the others approve of it. (See also: Abilene Paradox)
MEGATHREAD TIME: In 40 T...
@G_S_Bhogal on Twitter
The Ultimate Fighting Championship, or UFC, really understands how personal brands can connect with their fans. They are encouraging their fighters to tweet as much as possible. Dana White, president of the UFC, is giving them incentives for doing so. They understand that personal brands from their fighters reinforce the UFC brand overall.
Brand Against the Machine
John Michael Morgan
Search Engines – Simply search for things like “top blogs for x” or “best x blogs.”
Traction
Gabriel Weinberg, Justin Mares
...catch up on these, and many more highlights
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