Join 📚 Nathan's Highlights
A batch of the best highlights from what Nathan's read, .
If you want to make change, begin by making culture. Begin by organizing a tightly knit group. Begin by getting people in sync. Culture beats strategy—so much that culture is strategy.
This Is Marketing
Seth Godin
The best way to understand competitive alternatives is to answer the question, What would our best customers do if we didn’t exist?
Obviously Awesome
April Dunford
A follow-up sequence (autoresponder) — I use ConvertKit because it rocks!,
over a long enough series of email (more than four!),
that is story-driven (there’s a narrative arc across the sequence).
and earns attention and trust by demonstrating value, being preeminent, and helping people solve problems.
Email Marketing Course — Earn Customers & Make Superfans
tinylittlebusinesses.com
...catch up on these, and many more highlights
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