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When I launch a product, I add urgency using one of the following urgency triggers:
1. “Buy before the deadline to get an additional bonus”
2. “The price will go up on the deadline”
3. Or “enrollment closes on the deadline”
Let Me Tell You How I Ma...
@joserosado on Twitter
When Shigeru Miyamoto was a child, he didn’t really have any toys, so he made his own, out of wood and string. He put on performances with homemade puppets and made cartoon flip-books. He pretended that there were magical realms hidden behind the sliding shoji screens in his family’s little house.
Nintendo’s Guiding Spirit
newyorker.com
Your hunter-gatherer brain is not wired to use the best model for every decision.
However, in every generation, a few humans manage to rewire their biology:
They force themselves to think in models constantly.
Elon Musk Is on Record T...
@Julian on Twitter
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