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A batch of the best highlights from what Nathan's read, .

The willingness to admit ignorance has made modern science more dynamic, supple and inquisitive than any previous tradition of knowledge.

Sapiens

Yuval Noah Harari

I know what many of you are thinking — your business doesn’t fit this model perfectly. That’s OK — what matters is the conceptual framework: How much do you spend to create awareness of your business? How many customers / clients do you get in that same time frame? How much does each customer / client spend initially? On average, how much does a customer / client spend over the course of a year or more (whatever is appropriate to your business)?

How to Build a Happy Customer Creating Engine With Paid Traffic

tinylittlebusinesses.com

Never use a metaphor, simile, or other figure of speech which you are used to seeing in print.

George Orwell's Six Rules for Writing - Infusionmedia

Cris Trautner

...catch up on these, and many more highlights