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The book’s conclusion is a whopper: Much of the parenting advice out there today isn’t based on “scientific or medical studies,” or even on traditional knowledge passed down from grandmas to moms for centuries. Instead, a big chunk of it comes from centuries-old pamphlets—often written by male doctors—intended for foundling hospitals, where nurses cared for dozens, even hundreds, of abandoned babies, all at once.

Hunt, Gather, Parent

Michaeleen Doucleff

As soon as you make a statement about what something is or what it does, you use those two magic words “which means ______.”

Copywriting Secrets

Jim Edwards

Non-Obvious content is Thinking. It’s the reason “Why” something works, happens, functions, etc. “Why” content is Non-Obvious and meandering because understanding requires context and the connection of disparate and oftentimes conflicting or polar opposite data points.

Snow Leopard

Category Pirates, Nicolas Cole, Christopher Lochhead, and Eddie Yoon

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