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The Law of Diffusion says that only 2.5 percent of the population has an innovator mentality—they are a group of people willing to trust their intuition and take greater risks than others. Perhaps it is no coincidence that Microsoft Windows sits on 96 percent of the world’s computers whereas Apple maintains about 2.5 percent. Most people don’t want to challenge the status quo.
Start With Why
Simon Sinek
There’s an old Mel Brooks routine, on the flip side of the “2,000-Year-Old Man,” where the psychiatrist tells his patient, “Listen to your broccoli, and your broccoli will tell you how to eat it.”
If you want to be a writer, you must do two things above all others: read a lot and write a lot.
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