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When your writing has more thrust than drag for a group of readers, it will spread and your audience will grow.
How to Write Essays That Spread - Divinations - Every
Nathan Baschez
Step two: The emotional state of anticipation
This is desire and tension.
You are now engaged in the material and feel like a change is going to occur (hopefully how you feel now).
DON'T. SELL. YET.
Make them feel the desired outcome and see it in their minds.
90% of Decision Making C...
@Adam_Ha_Yes on Twitter
In this case it’s a four-part formula. They are 1) the hurdle, 2) the prize, 3) the timing, and 4) the eliminator.
Copywriting Secrets
Jim Edwards
...catch up on these, and many more highlights