Join 📚 Nathan's Highlights
A batch of the best highlights from what Nathan's read, .
But try the present tense. See if it’s something you can fall into naturally. If you can, great. You’ll have a much better chance of drawing your audience into your story and perhaps seeing your story as well. You’ll have more choices to make in crafting your story, and they will give you an additional strategy for your toolbox.
Storyworthy
Matthew Dicks and Dan Kennedy
The essence of effective marketing is discovering what people already want, then presenting your offer in a way that intersects with that preexisting Desire.
The Personal MBA
Josh Kaufman
After you get five confirmations from people in your core group, you can begin to cast a wider net of party attendees, like other work colleagues and friends.
The 2-Hour Cocktail Party
Nick Gray
...catch up on these, and many more highlights
Readwise