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Note: You must resolve every obstacle a buyer believes they will have to convert the highest amount of people. That’s not to say that if you don’t, you won’t sell people. Not at all. But you won’t sell as many people as you otherwise could have. And that’s the goal, to sell the most people, for the highest possible price, with the highest possible margin.
$100M Offers
Alex Hormozi
Finally, the eyes. (From Lewis Mumford, The Culture of Cities, 1948)


It Is Time for a Thread...
@wrathofgnon on Twitter
Don’t get me wrong, a lot of work went into thinking this through, learning from mistakes and refining the processes. But worth the rewards.
Hope that’s helpful. 🙏🏻
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I Automated My Vacation...
@isaacfrench_ on Twitter
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