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A batch of the best highlights from what Nathan's read, .
Nike was more than just a shoe. I no longer simply made Nikes; Nikes were making me. If I saw an athlete choose another shoe, if I saw anyone choose another shoe, it wasn’t just a rejection of the brand alone, but of me.
More often, the beginning is much harder to find because the opposite of your five-second moment does not happen on the same day or even in the same week as any possible beginning.
Storyworthy
Matthew Dicks and Dan Kennedy
When we’re playing a good game—when we’re tackling unnecessary obstacles—we are actively moving ourselves toward the positive end of the emotional spectrum.
Reality Is Broken
Jane McGonigal
...catch up on these, and many more highlights
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