Join 📚 Nathan's Highlights
A batch of the best highlights from what Nathan's read, .
The proper approach is to have a clear idea of what you’re trying to accomplish, so you can parse the constructive criticism you need from the notes you need to ignore.
Perennial Seller
Ryan Holiday
Your ad has one purpose – to get people to click. Your ads should demand attention and compel readers to click, not buy.
Sell Like Crazy
Sabri Suby
Where an objective can be long-lived, rolled over for a year or longer, key results evolve as the work progresses. Once they are all completed, the objective is necessarily achieved. (And if it isn’t, the OKR was poorly designed in the first place.)
Measure What Matters
John Doerr
...catch up on these, and many more highlights