📚 Nathan's Highlights

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Positioning is the act of deliberately defining how you are the best at something that a defined market cares a lot about.

Obviously Awesome

April Dunford

When combining fonts, it’s important to find typefaces with similar moods.

Mini Tutorial – A Guide to Font Combinations

toptal.com

Find the meaning and the emotion, and amp it up. Turn up the volume to either push them or pull them. The emotion creates motion.

Copywriting Secrets

Jim Edwards

...catch up on these, and many more highlights