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When I consult with executives, I sometimes start with this exercise. I ask group members to come to our first meeting with a brief description of their best and worst decisions of the previous year. I have yet to come across someone who doesn’t identify their best and worst results rather than their best and worst decisions.

Thinking in Bets

Annie Duke

Email from @niraj to @evanspiegel ✅ Short & Sweet ✅ Credentials ✅ Clear CTA Brilliant example of effective brevity. Any high school junior who has done this much and is bold enough to make this ask deserves to be taken seriously. ![](https://pbs.twimg.com/media/FCff4OvUUAAYusU.jpg)

One Cold Email Can Chang...

@SahilBloom on Twitter

The Finnish Design Return on Investment tool has five operational phases: entering the initial data, carrying out the underlying calculations, creating a forecast, carrying out the follow-up maintaining a data bank.

Proving a Return on Design Investment » Design Business Council

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