Join 📚 Gianluca's Highlights
A batch of the best highlights from what gianluca's read, .
You’ll have to experiment to find the best “maybe later” options that work for your users.
How to Craft a Conversion Funnel
Molly Norris Walker
We’ll share some of the most surprising insights from the process, including:
The power of showing up – how simply being present in moments of deliberation can be enough to win or retain consumer preference. Several of the most powerful behavioural biases we investigated can be easily addressed by marketers surfacing and modifying existing assets. Why addressing some of the most powerful behavioural biases requires cross-functional cooperation from marketing, user experience, product development, and finance.
Decoding Decisions The Messy Middle of Purchase Behavior
None
Se la nostalgia deriva etimologicamente dal dolore (algos) per il ritorno a casa (nostos), per la casa che ti aspetta da qualche parte, allora la nostra nostalgia è per una casa che non esiste più. E perciò inguaribile.
Tutti I Nostri Corpi
Gospodinov, Georgi
...catch up on these, and many more highlights