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The Value Exchange Loop At its core, every organization aims to do two things: deliver value to its target market—users, customers, and partners—and capture value back. Delivering value means addressing the needs of your customers at a reasonable cost. Capturing value means getting the things you need to operate and grow, whether they are revenue, market share, or anything else.

Evidence-Guided

Itamar Gilad

Second, no matter how brilliant a company is, it will not get far, let alone have an impact at scale, without strong management and sound operating systems—what you might call core processes.

Scaling People

Claire Hughes Johnson

How to frame tradeoffs effectively**1. Repetition doesn’t spoil the prayer** If company leaders haven’t heard of or don’t care about your existing priorities, it’ll be inherently challenging to preserve them when an urgent request comes along. The more work that your team has done up front to bring leadership into the story of your priorities and strategy prior to this decision point, the less work your team will have to do when new requests come in. This involves a lot of repetition of your priorities, your projects, and your strategy (in that order). As Eric Schmidt, the former Google CEO, used to say, **“repetition doesn’t spoil the prayer.”**

How to Communicate Tradeoffs So Leaders Will Listen

Tara Seshan

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