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However, if it's the first time they have worked on this problem, then they will likely need some time to learn the space, start collecting some data to establish a baseline, and get a sense of what the possibilities are. In this case, encourage the team to jump in and not get stuck in paralysis by analysis, and acknowledge with them that they will learn much more as they progress, and that the confidence level will, of course, be low in this first quarter because they are still learning what they don't know.
Empowered
Marty Cagan and Chris Jones
The Role of Leadership And finally, and really the root of the problem, is that in the vast majority of companies I see that are struggling to get any value out of OKRs, the role of leadership is largely missing in action. They literally think that the idea is to let teams identify a set of objectives, and then let them pursue those objectives, and we'll see where we are at the end of the quarter.
Empowered
Marty Cagan and Chris Jones
To figure out what your North Star is, you should ask “Why are customers using my product? What is the core value they seek?”. Focus on the product and market as they are now.
Evidence-Guided
Itamar Gilad
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