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Regardless of the timeframe you’re working to, then a solid product strategy has 7 major sections: 1. **Objective** - what is the challenge we are responding to? 2. **Users** - what does our audience need? 3. **Superpowers** - where can we create unique value? 4. **Vision** - what is the future we are building? 5. **Pillars** - what are the main themes of work to get there? 6. **Impact** - does our planned work meet our objective? 7. **Roadmap** - what are we doing next, and how do we share progress?

How to Write a Product Strategy in 1 Day / 1 Week / 1 Month

Aakash Gupta

But if you want to change behavior, your metric must be tied to the behavioral change you want. If you measure something and it’s not attached to a goal, in turn changing your behavior, you’re wasting your time. Worse, you may be lying to yourself and fooling yourself into believing that everything is OK. That’s no way to succeed.

Lean Analytics

Alistair Croll, Benjamin Yoskovitz

Cagan highlights that until Product-Market-Fit is achieved,, efforts related to scaling, marketing, and growth are premature. The singular focus should be on developing a product that solves a real problem for a well-defined customer base in a way that is demonstrably better than existing alternatives.

Deep-Dive: Product-Market Fit

Mike Belsito

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