Join 📚 Felicity's Weekly Book Highlights

A batch of the best highlights from what Felicity's read, .

The 7Cs in my Framework stand for Collecting, Clues, Connecting, Causation, Correlation, Compensation and Concept. Consider the following as a pocket guide to how to take one, or several, small pieces of small data—a refrigerator magnet, a porcelain frog—and very possibly transform them into a winning concept.

Small Data

Martin Lindstrom

Typically, you would start with questions like these: Does the business problem exist? Does the customer need exist? How do we know whether this feature or service will address that need? As you sit down with your teams to plan out your next initiatives, ask them these questions. What’s the most important thing or things we need to learn first? What’s the fastest, most efficient way to learn that?

Sense and Respond

Jeff Gothelf, Josh Seiden

So instead of a sweeping promise, *I’m going to fix everything this year*, try a smaller, more workable commitment: • One tiny experiment this week. • One conversation you’ve been avoiding. • One boundary you can actually keep. • One shift you can repeat.

Don’t Reinvent Yourself, Redesign Your Life

Bill Burnett and Dave Evans

...catch up on these, and many more highlights