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At the end of the day, roadmaps are a communication tool. To figure out which ones are right for your company, think about your audience and what they need to know: Product development teams: These are generally highly detailed, require commitments from engineering by quarter, discovery and delivery status, and are usually a quarter in length. Sales teams: Sales teams need fewer details. They need bigger-picture items that address problems and rough timeline on releases (either quarterly or half year). This is where the narrative/value proposition for each feature to customers is important to include as well. Leadership: These roadmaps focus on the “initiative to strategic intent” layer. They’re used to talking about dependencies and capacity planning, and follow quarterly timelines.
Product Operations
Melissa Perri and Denise Tilles
It’s rarely the *best product or service* that wins; it’s the **best communicator.**
In summary…
1. **Reframe the nerves.** Next time fear taps you on the shoulder, ask, “How can I serve right now?”
2. **Practice daily.** Treat communication like a muscle, you don’t bench-press once and call yourself strong.
3. **Share your voice.** Post, speak, teach, whatever it takes to surface the value already inside you.
Because somewhere out there, a Linda is drafting an email that could change your life. Make sure you’ve built the skill to say “Yes” with confidence when it arrives.
[V] EOFY SALE! 🎉 + the Scariest Gig I’ve Ever Done 😨
Vinh Giang
The North Star Metric:
Delivering high value to your market is not just a matter of altruism; it’s genuinely the best thing you can do for your business. It’s far easier to acquire and retain customers with high-value products, you can charge more for them, and they keep competitors at bay. Many modern product companies understand this and consider growing value-to-customer their most important goal. That’s where the North Star Metric comes in. A North Star Metric (NSM) is a number that sums up the core value we deliver to the market. In the words of growth expert Sean Ellis, it’s your value footprint.
Evidence-Guided
Itamar Gilad
...catch up on these, and many more highlights
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