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But the truth is that many companies, especially large complex companies, don’t really have strategies. At the core, strategy is about focus, and most complex organizations don’t focus their resources. Instead, they pursue multiple goals at once, not concentrating enough resources to achieve a breakthrough in any of them.”
Good Strategy/Bad Strategy
Richard Rumelt
Using OKRs helps you move the team from output thinking to outcome thinking. It may take a few tries, but you will be more successful once you focus on outcomes.
Radical Focus SECOND EDITION
Christina Wodtke
The heartbeat of product discovery, the validated learning loop, is making sense of what we understand, exposing risks and building a test, testing, and then making sense of what we’ve learned.
The Continuous Product Improvement Cycle
jpattonassociates.com
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