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And the most visible and profound change is typically the move from funding, building and shipping features and projects on specific dates, to funding, building and shipping products to achieve the necessary outcomes.
Today, this is commonly referred to as moving from output to outcomes. I also like to explain this as moving from time-to-market to time-to-money.
Key Results take all that inspirational language and quantify it. You create them by asking a simple question, “How would we know if we met our Objective?”
Radical Focus SECOND EDITION
Christina Wodtke
4. When innovating, aim for “most advanced, yet acceptable” (MAYA). People generally prefer evolution over complete reinvention. However, maintaining some idiosyncrasies, or “the right amount of weird,” can create distinctiveness and interest. For example, Jaguar has a unique and memorable light switch and Veuve Clicquot has a defining yellow label.
Lenny Rachitsky’s Post
Lenny Rachitsky
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