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Committed vs. Aspirational OKRs
OKRs have two variants, and it is important to differentiate between them: Commitments are OKRs that we agree will be achieved, and we will be willing to adjust schedules and resources to ensure that they are delivered. • The expected score for a committed OKR is 1.0; a score of less than 1.0 requires explanation for the miss, as it shows errors in planning and/or execution. By contrast, aspirational OKRs express how we’d like the world to look, even though we have no clear idea how to get there and/or the resources necessary to deliver the OKR.
• Aspirational OKRs have an expected average score of 0.7, with high variance.
Measure What Matters
John Doerr
Make sure you clarify—or decide—what "improve" actually means. For example, it could mean user growth, revenue growth, delight, or enabling a new use case.
Cracking the PM Career
Jackie Bavaro and Gayle McDowell
With a strong customer, a clear mission, and metrics of success, the team is well set up to execute, driven by an intrinsic motivation.
Ask Your Developer
Jeff Lawson
...catch up on these, and many more highlights
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