📚 Felicity's Weekly Book Highlights

Join 📚 Felicity's Weekly Book Highlights

A batch of the best highlights from what Felicity's read, .

The purpose of customer interviewing is not to ask your customers what you should build. Instead, the purpose of an interview is to discover and explore opportunities. Remember, opportunities are customer needs, pain points, and desires. They are opportunities to intervene in your customers’ lives in a positive way.

Continuous Discovery Habits

Teresa Torres

A strategy is a coordinated and integrated set of where-to-play, how-to-win, core capability, and management system choices that uniquely meet a consumer’s needs, thereby creating competitive advantage and superior value for a business. Strategy is a way to win—and nothing less.

Playing to Win

A. G. Lafley, Roger Martin, A.G. Lafley, Roger L. Martin

That’s the old way. And it is bonkers. Doing things the old way, it can take six months or more to develop a strategy. The old way is like assembling IKEA furniture by tossing parts, an Allen wrench, and a dozen squirrels into a broom closet, then hoping for the best.

Click

Jake Knapp and John Zeratsky

...catch up on these, and many more highlights

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A batch of the best highlights from what Felicity's read, .

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