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Note 1 A recap of user research is about as useful as a recap of a vacation. The value comes in experiencing it.
At Pearson, the life cycle has six phases instead of three, but the fundamental concepts are similar. Early-stage ideas are funded with small investments and are expected to return learning rather than financial results. In other words, teams are asked to validate their business ideas and not to return a profit. Once an idea has been validated, the product council will invest additional funds and will expect more-traditional returns.
Sense and Respond
Jeff Gothelf, Josh Seiden
Then come the four OKR “superpowers”: focus, align, track, and stretch.
Measure What Matters
John Doerr
...catch up on these, and many more highlights
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