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These five metrics—Acquisition, Activation, Retention, Revenue, and Referral, which form the acronym AARRR—represent the interactions of your customer with your product.
Lean Inception
Paulo Caroli
The philosopher and educator John Dewey went a step further: “We do not learn from experience … we learn from reflecting on experience.”
Here are some reflections for closing out an OKR cycle:
• Did I accomplish all of my objectives? If so, what contributed to my success?
• If not, what obstacles did I encounter?
• If I were to rewrite a goal achieved in full, what would I change?
• What have I learned that might alter my approach to the next cycle’s OKRs?
Measure What Matters
John Doerr
Second, no matter how brilliant a company is, it will not get far, let alone have an impact at scale, without strong management and sound operating systems—what you might call core processes.
Scaling People
Claire Hughes Johnson
...catch up on these, and many more highlights
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