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A batch of the best highlights from what Felicity's read, .

So making a thing, creating an output of some sort, is not our goal. Instead, success is the extent to which we achieve an outcome and help our customers achieve an outcome they seek.

Sense and Respond

Jeff Gothelf, Josh Seiden

Typically, you would start with questions like these: Does the business problem exist? Does the customer need exist? How do we know whether this feature or service will address that need? As you sit down with your teams to plan out your next initiatives, ask them these questions. What’s the most important thing or things we need to learn first? What’s the fastest, most efficient way to learn that?

Sense and Respond

Jeff Gothelf, Josh Seiden

> A Pillar Blog Post is just a big, meaty piece of content packed with insights on a specific niche topic written in 1,000 words. In comparison, an Atomic Essay is 1 single idea written in 250 words. Which (according to math) means, a Pillar Blog is nothing more than 5 Atomic Essays strung together. > Here are the steps: > • Grab 5 of your proven Atomic Essays > • Copy / paste them into a single document > • Arrange them in an order that makes sense for the reader > • Write a brief introduction > • Add a transition sentences between each essay > • Then sum up the whole piece with one takeaway > • Hit publish!

Fwd: 🤖 Lesson 5: How to Effortlessly Create Long-Form Blog Posts

Felicity Bodger

...catch up on these, and many more highlights