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The consequences of indecisive strategy
Instead of treating product strategy as a monolith that you have to make more decisive all at once, consider it a cohesive machine with different dials to turn. In essence, you have to make choices across a few core questions that the strategy needs to answer:
Why do you want to act now, and what long-term ambitions drive your actions?
For whom do you want to solve problems, and what are these problems? Who else tries to solve that problem?
How do you plan to reach your audience? What makes them choose you over an alternative?
The answer to each of these questions represents a choice. And the specificity of each choice influences how decisive, and therefore practical, your product strategy will be.
Great Strategy Gives You Permission to Say "No"
Ravi Mehta
Key Results take all that inspirational language and quantify it. You create them by asking a simple question, “How would we know if we met our Objective?”
Radical Focus SECOND EDITION
Christina Wodtke
Ditch the discussion guide. Instead, generate a list of research questions (what you need to learn), and identify one or two story-based interview questions (what you’ll ask). Remember, a story-based interview question starts with, “Tell me about a specific time when…”
Continuous Discovery Habits
Teresa Torres
...catch up on these, and many more highlights
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