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How to frame tradeoffs effectively**1. Repetition doesn’t spoil the prayer**
If company leaders haven’t heard of or don’t care about your existing priorities, it’ll be inherently challenging to preserve them when an urgent request comes along. The more work that your team has done up front to bring leadership into the story of your priorities and strategy prior to this decision point, the less work your team will have to do when new requests come in.
This involves a lot of repetition of your priorities, your projects, and your strategy (in that order). As Eric Schmidt, the former Google CEO, used to say, **“repetition doesn’t spoil the prayer.”**
How to Communicate Tradeoffs So Leaders Will Listen
Tara Seshan
The purpose of customer interviewing is not to ask your customers what you should build. Instead, the purpose of an interview is to discover and explore opportunities. Remember, opportunities are customer needs, pain points, and desires. They are opportunities to intervene in your customers’ lives in a positive way.
Continuous Discovery Habits
Teresa Torres
***Where we think Product Strategy Starts and Ends***
Product strategy is positioned between business strategy and execution. Inputs to product strategy include; the organisation's mission, vision, and strategy, along with product insights, market insights, and customer insights.
Outputs from product strategy typically consist of defined objectives and outcomes, success measures, hypotheses, and actionable framing for teams. Downstream from product strategy, one finds roadmaps, requirements documents, and feature specifications. While detailed artefacts may not always accompany product strategy, clear direction is essential for effective implementation.
***Defining Product Strategy:***
Product Strategy as a Living Conversation
Product Breaks
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