A batch of the best highlights from what Felicity's read, .
Where to play represents the set of choices that narrow the competitive field. The questions to be asked focus on where the company will compete—in which markets, with which customers and consumers, in which channels, in which product categories, and at which vertical stage or stages of the industry in question.
Playing to Win
A. G. Lafley, Roger Martin, A.G. Lafley, Roger L. Martin
OKRs require organization. You need a leader to embrace the process and a lieutenant to ride herd over scoring and reviews.
Measure What Matters
John Doerr
(Stephen Bungay points out that a good strategy statement often “looks banal” to outsiders. The value comes from the alignment you create through the continuous process of articulating the strategy.)4