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Outcome-driven leaders define success based on outcomes, but they don’t stop there. They also treat organizations like products—something they can design, test, and improve.
Steve Jobs was the ultimate example of a leader who managed the company as a product. When asked about which product he was most proud of, he replied:
> You know, making a product is hard, but making a team that can continually make products is even harder. The product I’m most proud of is Apple and the team I built at Apple.
Outcome-driven leaders treat each element of the organization as a “product feature” that exists to help the organization succeed.
These “organizational features” include things like processes, metrics, rituals, reports, structure, data, tools, skills, and behaviors.
Treat Your Company as a Product
Felipe Castro
Framework 1: The Strategy Triangle
Use this to quickly assess any strategic decision:
**Where to Play:**
- Which markets?
- Which customers?
- Which channels?
**How to Win:**
- What's our unique value?
- What capabilities do we need?
- What's our moat?
**Why Now:**
- Why is this the right timing?
- What's changed in the market?
- What enables us now?
How to Nail Your Product Strategy Interview
Aakash Gupta
If you’re working on a strategy for a whole product, then the superpowers that you might have can be split into 7 categories:
• **Network effects** – Each user enjoys more value as new users join the network
• **Scale economies** – Unit costs decline as volume increases
• **Switching costs** – Switching to an alternate product would be costly or painful for users
• **Counter positioning** – Where a new product’s business model or value proposition cannot easily be copied by incumbents as it would damage their existing business
• **Cornered resource** – Unique access to a valuable asset
• **Branding** – An objectively identical offering has higher perceived value
• **Process Power** – Embedded company culture and process which enable lower costs and/or superior quality
How to Write a Product Strategy in 1 Day / 1 Week / 1 Month
Aakash Gupta
...catch up on these, and many more highlights
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