Join 📚 Felicity's Weekly Book Highlights
A batch of the best highlights from what Felicity's read, .
There are two tools that should be in every product team’s toolbox—unmoderated user testing and one-question surveys. Unmoderated user-testing services allow you to post a stimulus (e.g., a prototype) and define tasks to complete and questions to answer. Participants then complete the tasks and answer the questions on their own time. You get a video of their work. These types of tools are game changers. Instead of having to recruit 10 participants and run the sessions yourself, you can post your task, go home for the night, and come back the next day to a set of videos ready for you to watch.
Continuous Discovery Habits
Teresa Torres
Regardless of the timeframe you’re working to, then a solid product strategy has 7 major sections:
1. **Objective** - what is the challenge we are responding to?
2. **Users** - what does our audience need?
3. **Superpowers** - where can we create unique value?
4. **Vision** - what is the future we are building?
5. **Pillars** - what are the main themes of work to get there?
6. **Impact** - does our planned work meet our objective?
7. **Roadmap** - what are we doing next, and how do we share progress?
How to Write a Product Strategy in 1 Day / 1 Week / 1 Month
Aakash Gupta
This could be a mid-level product manager who really loves creating efficiencies and optimizing processes. They get excited about making the experience better for internal employees, which in turn makes better products for customers. A chief of staff who understands product development could also be a potential fit. Ideally, your process person has coached or mentored more junior team members, contributing to the establishment of best practices and rituals, and loves continuous improvement. Most of all, this type of operations person has a high emotional intelligence. They know how to navigate a changing business landscape and use influence to align various teams across a highly-matrixed organization. They’re also a resource to help coach team members in agile and lean methodologies, as they relate to product management. “Product Operations Manager” or “Product Operations Manager—Process” is an apt title for the job description.
Product Operations
Melissa Perri and Denise Tilles
...catch up on these, and many more highlights
Readwise