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Let’s fix it: Ask how they currently solve X and how much it costs them to do so. And how much time it takes. Ask them to talk you through what happened the last time X came up. If they haven’t solved the problem, ask why not. Have they tried searching for solutions and found them wanting? Or do they not even care enough to have Googled for it?
The Mom Test
Rob Fitzpatrick
The product operating model is sometimes referred to as product-led company or product-centric company. We don't like those terms because they often have the unfortunate side effect of implying that the product organization is taking over. Similarly, while the product operating model is an example of a customer-driven company, that term has been misused to the point that it has lost its utility.
Many companies have invested in “transformation,” all claiming to use OKR, of course. But instead of using these investments as a way to become more outcome-driven, most organizations focus on [meeting due dates rather than outcomes](https://members.outcomeedge.com/i/143301848/you-are-also-dealing-with-weak-muscles).
Often the goal is simply to do something like “move to the cloud by the end of the year.” It doesn’t matter if this project made a difference or not, only that it was completed on time.
Treat Your Company as a Product
Felipe Castro
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