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By setting a single Objective with only three Key Results to measure it, you can provide the kind of focus needed to achieve great things despite life’s little distractions.

Radical Focus SECOND EDITION

Christina Wodtke

Principle: Minimize Waste The first principle in product discovery is to try to solve the problem with a minimum amount of wasted time and effort. This is why product discovery is the key to accelerated time to money.

Transformed

Marty Cagan

An Objective is like a mission statement, only for a shorter period of time. I think of it like this: A mission is an Objective for five years, and an Objective is a mission for three months.

Radical Focus SECOND EDITION

Christina Wodtke

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