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A batch of the best highlights from what Felicity's read, .
Planning
**Planning** is an
• Internally-focused,
• Analytical approach
Focused on making the most of things *within* our control:
• Our People
• Time
• Resources
With the goal of optimizing for *efficiency*.
To produce some end result we think *should* achieve our internal goals.
Strategy
**Strategy**, on the other hand, is a
• Client-centric,
• Creative
• Problem-solving framework
Focused on making choices to influence something *out* of our control:
**Customer behavior**
With the goal of optimizing for *effectiveness*.
In ways that mean success both for *our clients*, as well as for *our business.*
Starting With Planning Is the Best Way to Sabotage Your Product – Do This Instead
Mike Goitein
When someone says “Managers are decision makers,” they are not talking about master strategists, for a master strategist is a designer.
Good Strategy/Bad Strategy
Richard Rumelt
Often, in his work advising companies on the Lean Startup methodology, he meets executives at large enterprises who want to kill small experiments—saplings in this analogy—because they don’t yet “move the needle,” meaning they’re not generating, say, $100 million in revenue, enough to make a difference for the business. They’re not yet giant trees. Eric points out, sure, the experiment is not yet generating that level of revenue, but it’s impossible to know which new experiments will be the next big $100 million line of business. “If you knew which ideas would be hits, of course you’d only do those. But of course, nobody knows ahead of time, so you have to be willing to plant a lot of seeds and watch them grow.” When they start to sprout, don’t step on them, citing how small they are. Rather, water them and give them sunlight. Or, in corporate-speak, invest more.
Ask Your Developer
Jeff Lawson
...catch up on these, and many more highlights
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