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A product strategy is your plan for creating the most value possible for your users and your company. And you do this by focusing your time on a small set of really high impact work, rather than diluting your efforts across all the different things you could potentially do.
Product Growth Newsletter
Akashi Gupta
Next, agree upon metrics of success. Eric Ries is great at this, so read his books The Lean Startup and The Startup Way to learn his in-depth methods for what he calls “Innovation Accounting.” But in short, the small team needs a set of metrics to define what a successful experimental outcome looks like. Note, these aren’t long-term business metrics; these are short-term experimental outcomes. Eric calls it validating your blind-faith assumptions.
Ask Your Developer
Jeff Lawson
This could be a mid-level product manager who really loves creating efficiencies and optimizing processes. They get excited about making the experience better for internal employees, which in turn makes better products for customers. A chief of staff who understands product development could also be a potential fit. Ideally, your process person has coached or mentored more junior team members, contributing to the establishment of best practices and rituals, and loves continuous improvement. Most of all, this type of operations person has a high emotional intelligence. They know how to navigate a changing business landscape and use influence to align various teams across a highly-matrixed organization. They’re also a resource to help coach team members in agile and lean methodologies, as they relate to product management. “Product Operations Manager” or “Product Operations Manager—Process” is an apt title for the job description.
Product Operations
Melissa Perri and Denise Tilles
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