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The Seven Step method for creating winning strategies through creativity and rigor
The Strategy Process Map. Adapted from Roger L. Martin “[Strategy and Design Thinking](https://rogermartin.medium.com/strategy-design-thinking-faf6b787160b)” and IDEO U, “[An Overview of Our Best Design Thinking & Strategy Frameworks](https://www.ideou.com/blogs/inspiration/an-overview-of-our-best-design-thinking-strategy-frameworks).”
[Developed over many years](https://rogermartin.medium.com/strategy-design-thinking-faf6b787160b), the **Strategy Process Map** combines the strengths of both Design Thinking and Scientific Inquiry to use the Double Diamond cycles of Divergent and Convergent thinking to create winning strategies.
In order, the steps are:
1. Identify Your Strategic Problem
2. Frame a Strategic Question
3. Generate Strategic Possibilities
4. Ask “What Would Have to Be True?”
5. Identify Barriers
6. Test to Learn
7. Make a choice
The “Playing to Win” Framework, Part II — The Strategy Process Map
Michael Goitein
The primary challenge in business is how to enable a group of people to work together effectively to deliver value to customers. **Value is defined as benefit compared with cost.** Large organizations tend to organize people into functional groups and hand work across in a sort of relay race from customer need to customer satisfaction. The problem with these functional silos is they end up operating not as a single relay team but as entirely separate teams that train independently and may have differing goals.
Silos are effective for personnel management but not for cross-organizational flow.
Understanding Work as a Flow
IT Revolution
Anytime you’re building a new system, regardless of how technically complex it might be, testing the value of the idea is the best place to start. If no one wants it, it doesn’t matter how hard or easy it is to build it.
How I Break Down Hypotheses to Make Them Easier to Test
Jeff Gothelf
...catch up on these, and many more highlights
Readwise