Join 📚 Felicity's Weekly Book Highlights
A batch of the best highlights from what Felicity's read, .
Strategies focus resources, energy, and attention on some objectives rather than others. Unless collective ruin is imminent, a change in strategy will make some people worse off. Hence, there will be powerful forces opposed to almost any change in strategy.
Good Strategy/Bad Strategy
Richard Rumelt
> A Pillar Blog Post is just a big, meaty piece of content packed with insights on a specific niche topic written in 1,000 words. In comparison, an Atomic Essay is 1 single idea written in 250 words. Which (according to math) means, a Pillar Blog is nothing more than 5 Atomic Essays strung together.
> Here are the steps:
> • Grab 5 of your proven Atomic Essays
> • Copy / paste them into a single document
> • Arrange them in an order that makes sense for the reader
> • Write a brief introduction
> • Add a transition sentences between each essay
> • Then sum up the whole piece with one takeaway
> • Hit publish!
Fwd: 🤖 Lesson 5: How to Effortlessly Create Long-Form Blog Posts
Felicity Bodger
Unfortunately, it’s not as simple as talking to customers every week. That’s a good start. But we also need to consider the rest of our continuous-discovery definition: At a minimum, weekly touchpoints with customers By the team building the product Where they conduct small research activities In pursuit of a desired outcome I’ve met many teams who are good at talking to customers. But they forget that the purpose of these customer touchpoints is to conduct research in pursuit of a desired outcome. Those last two lines of the definition are critical. We aren’t doing research for research’s sake. We are doing research so that we can serve our customers in a way that creates value for our business.
Continuous Discovery Habits
Teresa Torres
...catch up on these, and many more highlights