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If you are serious about strategy work, you must always do your own analysis. A strategy is not necessarily what the CEO intended or what some executive says it is. Sometimes they are hiding the truth, sometimes they are misstating it, and sometimes they have taken a position as leader without really knowing the reasons for their company’s success.
Good Strategy/Bad Strategy
Richard Rumelt
In the same way, a good business strategy deals with the edge between the known and the unknown. Again, it is competition with others that pushes us to edges of knowledge. Only there are found the opportunities to keep ahead of rivals. There is no avoiding it. That uneasy sense of ambiguity you feel is real. It is the scent of opportunity.
Good Strategy/Bad Strategy
Richard Rumelt
Instead of just validating our ideas at the end of discovery, we started co-creating with customers from the very beginning.
Continuous Discovery Habits
Teresa Torres
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