📚 Felicity's Weekly Book Highlights

Join 📚 Felicity's Weekly Book Highlights

A batch of the best highlights from what Felicity's read, .

Winning means providing a better consumer and customer value equation than your competitors do, and providing it on a sustainable basis.

Playing to Win

A. G. Lafley, Roger Martin, A.G. Lafley, Roger L. Martin

How do you organize this way? First you begin with the customer or user—whomever is consuming your product at the end of the day. What is the value that you are providing them? Then work backward. What are the touchpoints they have with your company on the way to receiving that value? Having identified these, how do you organize to optimize and streamline that journey for them? How do you optimize to provide more value, faster?

Escaping the Build Trap

Melissa Perri

To bridge this gap, we need to shift our focus. Yes, revenue and profit matter, but they're the result of customer behavior, not the cause. Instead of fixating solely on financial metrics, we need to ask: 1. What are our customers doing (or not doing) today? 2. What’s stopping them from being more successful and/or satisfied? 3. How might we deliver more/better/different value to drive the behaviors we want to see? This approach requires a delicate balance. We can't ignore financial realities, but we also can't afford to sacrifice customer value in pursuit of short-term gains. Instead, we need to find creative ways to align customer needs with business goals.

Are Your C-Suite Metrics Ignoring What Customers Really Want?

Jeff Gothelf

...catch up on these, and many more highlights

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