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The minimum viable product is the smallest product release that successfully achieves its desired outcomes.
User Story Mapping
Jeff Patton, Peter Economy
McCracken’s “grow by 50 percent” is classic bad strategy. It is the kind of nonsense that passes for strategy in too many companies. First, he was setting a goal, not designing a way to deal with his company’s challenge. Second, growth is the outcome of a successful strategy, and attempts to engineer growth are exercises in magical thinking. In this case, the growth SGI engineered was accomplished by rolling up a number of other firms whose workstation strategies had also run out of steam.
Good Strategy/Bad Strategy
Richard Rumelt
*FEASIBILITY*
Throughout solution discovery, the prototype iterations will be tested by the engineers (typically [daily](https://d572Tw04.na1.hubspotlinksstarter.com/Ctc/UD+113/d572Tw04/VWn4Zq2K8jmJW5_4Ym51zCSCbW6hm-BV5ty0cPN7Rflyj3m2ndW7lCdLW6lZ3kVW19jN_11_-8BfW8jQ2l780c69HW7C0cxS5xfF6dW51LSsW8s7GSfW3x7vY98nHcqyW4xTbS_2Qpr1NW3HdwRW52J_FzW2PT8wC1gSSZ0W7rlSFQ6MsCGHW1tscCB63tbwGW2943bf2K9lxyN62C5Ndf-H0WN5w8VFB8Xp74W62H_b71yx53WW3d3VVy4MtmHhW81nvky2cZfZJW1tCRQz6ZrvxVW7Qx7rb6T8WtQW41GyCK78mZ2KW3LVhKb7G9dLcW21HXc-7VFsW1W84kNvr1q5ZgnW8G-gtM3KVZVVW7QbtKv3y0Cfzf3XWhzC04)) in order to both assess feasibility, and to see if the engineers might know of a way to leverage enabling technology to better solve the problem.
It’s important to understand that the product manager is shaping the solutions with their product sense (knowledge of the customers, data, market, business and product), just as the product designer is shaping the solutions with their design sense (knowledge of the various design disciplines), and the tech lead is shaping the solution with their knowledge of the enabling technology.
This is the critical and essential collaboration of product discovery. It is *not* about documenting requirements, designing an experience that reflects those requirements, and then building out those requirements.
SVPG Newsletter: Product, Design and AI
SVPG
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