Join 📚 Felicity's Weekly Book Highlights
A batch of the best highlights from what Felicity's read, .
Understanding the unexpressed and unmet needs of the people who are using our products, services, and technology is the key to unlocking value.
Sense and Respond
Jeff Gothelf, Josh Seiden
All goals are expressed in terms of outcomes (measurable improvements) and not output (things we will do) ____%
Evidence-Guided
Itamar Gilad
The purpose of customer interviewing is not to ask your customers what you should build. Instead, the purpose of an interview is to discover and explore opportunities. Remember, opportunities are customer needs, pain points, and desires. They are opportunities to intervene in your customers’ lives in a positive way.
Continuous Discovery Habits
Teresa Torres
...catch up on these, and many more highlights