Join 📚 Felicity's Weekly Book Highlights
A batch of the best highlights from what Felicity's read, .
Make a list. Then, for each item on the list, ask, “How could we have learned that sooner?” The answers to these questions will help you improve your discovery process.
Continuous Discovery Habits
Teresa Torres
A good metric is understandable. If people can’t remember it and discuss it, it’s much harder to turn a change in the data into a change in the culture.
Lean Analytics
Alistair Croll, Benjamin Yoskovitz
Triggers might include: If a customer calls to cancel their subscription, schedule an interview. If a customer has a question about feature x, schedule an interview. If a customer requests a customization, schedule an interview. Triggers can change week over week. The key is to clearly communicate to your customer-facing team who you would like to interview and to make it easy for them to schedule the interview. Give them a script to follow. It might be as simple as this: If the customer trigger occurs, then say: “I’d love for you to share your feedback with our product team. Can we schedule 20 minutes for you to talk with them?” If they say “Yes,” have your colleague schedule the interview.
Continuous Discovery Habits
Teresa Torres
...catch up on these, and many more highlights
Readwise