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And … That an individual’s mind is God and of God. That nothing belongs to anyone. Children, body, life itself—all of them come from that same source. That it’s all how you choose to see things. That the present is all we have to live in. Or to lose.
Meditations
Marcus Aurelius
Unlike sales, which hits its numbers or doesn't, product marketing doesn't have many hard metrics showing a job well done. There are some shorter-term indicators, but for most product marketing outcomes, they take time to know if they worked. The best ways to measure product marketing come down to what you're trying to get from it. It's why managing expectations about what is wanted from the function is so crucial to do up front.
But all the stuff they don’t and can’t teach you in college—how to thrive in the workplace, how to create something amazing, how to deal with managers and eventually become one—it all slaps you in the face the second you step off campus. No matter how much you learn in school, you still need to get the equivalent of a PhD in navigating the rest of the world and building something meaningful. You have to try and fail and learn by doing.
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