Join 📚 Edwin's Highlights

A batch of the best highlights from what Edwin's read, .

If the opportunity is wrong for you, it will probably be for one of three reasons: 1. wrong responsibility, 2. wrong location, 3. wrong money. Save your time…and the recruiter’s. Dispose of all three in the initial phone call.

Rites of Passage at $100,000 to $1,000,000+

John Lucht

Do the marketing that doesn’t scale. Everybody yells at digital marketing to spend more on AdWords. Dont. Hire an outside sales rep on commission. Cold call 500 people per quarter who could potentially refer you biz. Get a marketing intern to put out bandit signs.

How to Get Rich Without...

@sweatystartup on Twitter

Until that offer has been made, the A’s life as head of our organisation, in effect their ongoing job application, continues. It is a life of unremitting pressure: the daily increase of expectations; the performance targets, ramped up year on year, realistic or not; the need to justify their pay, their position and decisions; the constant exposure and scrutiny.

Consiglieri

Richard Hytner

...catch up on these, and many more highlights

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