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A batch of the best highlights from what Edwin's read, .

In the future, successful content companies must have global scale, but there will be no more “mass media.” The world of content is splintering beyond recognition now. Quality, story, and characters still matter more than anything else, but there is unlimited capacity, and the choices for consumers are overwhelming.

Born to Be Wired

John Malone

A Masai wise man, when asked by Terrence Real to name the traits of a good warrior, replied, “I refuse to tell you what makes a good morani [warrior]. But I will tell you what makes a great morani. When the moment calls for fierceness, a good morani is very ferocious. And when the moment calls for kindness, a good morani is utterly tender. Now, what makes a great morani is knowing which moment is which.” We see that females who are raised with the traits any person of integrity embodies can act with tenderness, with assertiveness, and with aggression if and when aggression is needed.

The Will to Change

bell hooks

Within the hour, the group had generated more than fifteen different kinds of results categories. By combining some and eliminating others, they narrowed them to seven: revenue, expenses, new customer acquisition, current customer satisfaction, employee retention, market awareness, and product quality. They also decided that these should be measured monthly, because waiting a full quarter to track results didn’t give them enough opportunities to detect problems and alter activities sufficiently.

The Five Dysfunctions of a Team

Patrick M. Lencioni

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