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The first hurdle is trust: Do they trust not only that the product works, but that your company will be around for many years to come, that you will maintain a high pace of development, that you won’t have security issues, that your customer service will truly help them when inevitable problems arise, and that you can scale as the customer’s needs scale?
Excuse Me, Is There a Problem?
longform.asmartbear.com
The company was still being run by its founder and CEO but was unduly controlled by its finance function: it was literally starving for resources. When I met the R&D department, it turned out that was just the founder and a handful of his cronies. On the P&L, R&D did not even break 2% of revenues. You would normally expect that percentage to be 15–20 times larger in a company at this stage of evolution. As the new CEO, I set out to change that ASAP.
Be willing to work and sweat and even maybe scrub toilets for 3-6 months.
Look at the market unemotionally. It’s not about you and what you love doing.
Don’t try to reinvent the wheel. Look at competition as a sign there is money to be made.
How to Get Rich Without...
@sweatystartup on Twitter
...catch up on these, and many more highlights
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