Join 📚 Edwin's Highlights
A batch of the best highlights from what Edwin's read, .
Now the second- and third-generation scooter and bike companies are emerging, but they’re taking a completely different approach after watching their predecessors flame out. They’re extremely selective about their markets and are choosing the right atoms—incredibly durable bikes and scooters. They’re being wary about where they spend their money and making sure they understand the unit economics in excruciating detail. Having that kind of laser focus on a few key differentiating elements is a much likelier way to reach your goals than throwing out a wide net and hoping for the best.
Don’t Accept the Norms of Your Time “I was talking with this billionaire friend of mine, and I was saying, ‘I’d really like to write a book about the way your mind works.’ He was [commenting on] the difference between someone who isn’t a billionaire and a billionaire. . . . He said, ‘The biggest mistake you can make is to accept the norms of your time.’ Not accepting norms is where you innovate, whether it’s with technology, with books, with anything. So, not accepting the norm is the secret to really big success and changing the world.”
Tools of Titans
Timothy Ferriss
DETAILS: FACTS ARE THE ONLY THINGS THAT MATTER Details are essential to communicating with a Blue. If you really want to get through to them, you must make sure to be very exact. Carelessness or ignoring the details won’t be appreciated. More than one seller has been turned out of a sales visit due to negligence—for failing to know the nitty-gritty details. And remember that it’s not a question of whether the details are crucial for a particular decision or not. They may have no real bearing on the issue at all. But a Blue decision maker simply wants to know.
Surrounded by Idiots
Thomas Erikson
...catch up on these, and many more highlights
Readwise