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So I listened closely, gave them my full attention (don’t be checking your phone or computer), and helped them move past their roadblocks. That’s often all it takes.
Here is a question I encourage founders to ask target customers during customer discovery: “If this product existed, would it become a top-two priority for you to evaluate?” It’s not just about whether or not they would try the product. Given time and budget constraints, what would the user stop doing—or stop purchasing—in order to free up time and budget to try your product or service? No one has time for priorities number three and four!
The Experimentation Machine
Jeffrey Bussgang
Similarly, Boom is targeting a time-on-wing (that is, time between major overhauls) of 5,000 hours for its engine. This is indeed substantially less than what a tested, well-vetted engine design can achieve. The CFM56, regarded as one of the most reliable engines ever built, can apparently achieve 25,000 hours of on-wing time. But for a new engine, I still expect 5,000 hours to be difficult to do: that seems to be roughly what the CFM LEAP is achieving in at least some cases. And achieving this will be more difficult for Boom, because supersonic engines are pushed harder than subsonic ones.
Will Boom Successfully Build a Supersonic Airliner?
construction-physics.com
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