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Joz, a fellow Wolverine, Michigander, and overall great person, has been at Apple since he left Ann Arbor in 1986 and has run product marketing for decades. And his superpower—the superpower of every truly great product manager—is empathy. He doesn’t just understand the customer. He becomes the customer. He can shake off his deep, geeky knowledge of the product and use it like a beginner, like a regular person.
The first rule is that a measurement-any measurement-is better than none. But a genuinely effective indicator will cover the output of the work unit and not simply the activity involved. Obviously, you measure a salesman by the orders he gets (output), not by the calls he makes (activity).
High Output Management
Andrew S. Grove
The celebration had been in the diary for a long time.
Consiglieri
Richard Hytner
...catch up on these, and many more highlights
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