Join 📚 Edwin's Highlights
A batch of the best highlights from what Edwin's read, .
This is dangerously close to a silly quiz or rubric, so we have to be careful to use the final score as guidance rather than precise analysis. Still, different choices of target market, target customer, and product trade-offs can result in dramatically different results.
As usual, having to think through the answers and trade-offs is most of the value of the exercise, even more than the final score.
Excuse Me, Is There a Problem?
longform.asmartbear.com
Rather than steering your life to avoid the unexpected aim directly for it.
Excellent Advice for Living
Kevin Kelly
It’s All About the Long Term We believe that a fundamental measure of our success will be the shareholder value we create over the long term. This value will be a direct result of our ability to extend and solidify our current market leadership position. The stronger our market leadership, the more powerful our economic model. Market leadership can translate directly to higher revenue, higher profitability, greater capital velocity, and correspondingly stronger returns on invested capital.
Invent and Wander
Walter Isaacson and Jeff Bezos
...catch up on these, and many more highlights