Join 📚 Calepes’ Highlights
A batch of the best highlights from what Carlos ☕️'s read, .
As the “Get” customers exercise clearly illustrates, getting a new customer is an expensive process. Thus it’s important to think now about how the company will keep, or retain, customers it’s worked so hard to get. When customers cancel a subscription, never return to a supermarket, or close a corporate purchasing account, it’s called “churn” or “attrition” (the opposite of retention!).
The Startup Owner's Manual
Steve Blank, Bob Dorf
The most important way to help founders is to get them to be more ambitious—to think bigger and to have more self-belief. Help them set ambitious but achievable goals. Momentum is important and self-reinforcing
How to Invest in Startups
blog.samaltman.com
To rapidly reveal the true character of a person you just met, move them onto an abysmally slow internet connection. Observe.
103 Bits of Advice I Wish I Had Known
The Technium
...catch up on these, and many more highlights
Readwise