Join 📚 Calepes’ Highlights

A batch of the best highlights from what Carlos ☕️'s read, .

Everything worthwhile in life is won through surmounting the associated negative experience.

The Subtle Art of Not Giving a F*ck

Mark Manson

Talking to customers seems like a simple idea, but most founders find it’s one of the hardest things they have to do. Founders innately believe they understand a customers problem and just need to spend their time building a solution. We now have a half a century of data to say that belief is wrong. To build products that people want and will really use, founders first need to validate the problem/need, then understand whether their solution solves that problem (i.e. finding product/market fit). Finally to have a better chance of a viable enterprise, they need to test all the other hypotheses in their business/mission model (pricing, demand creation, revenue, costs, etc.)

Steve Blank Customer Discovery in the Time of the Covid-19 Virus

steveblank.com

What's different about successful founders is that they can see different problems. It's a particularly good combination both to be good at technology and to face problems that can be solved by it, because technology changes so rapidly that formerly bad ideas often become good without anyone noticing.

Startup = Growth

paulgraham.com

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