Join 📚 Calepes’ Highlights

A batch of the best highlights from what Carlos ☕️'s read, .

Gino Wickman smartly stated it as follows… “Systemize the predictable, so you can humanize the exceptional.”

Who Not How: Software Edition

Peter H

Tanto SARS en 2003 como H1N1 en 2009 resaltaron la importancia de ver a la salud global como un asunto de seguridad doméstica para países desarrollados.

En Medio De Esta Crisis,...

@teozka on Twitter

As growth hockeysticks, the marketer shifts from channel testing mode to building a marketing machine comprised of proven channels, ownable creative and messaging, and a system for measuring and understanding relative performance so dollars and effort can be invested wisely.

Marketing Lessons Learne...

@KyleTibbitts on Twitter

...catch up on these, and many more highlights