A batch of the best highlights from what Carlos ☕️'s read, .
The older I get, the more I see how much motivations matter. The Zune was crappy because the people at Microsoft don’t really love music or art the way we do. We won because we personally love music. We made the iPod for ourselves, and when you’re doing something for yourself, or your best friend or family, you’re not going to cheese out. If you don’t love something, you’re not going to go the extra mile, work the extra weekend, challenge the status quo as much.
Steve Jobs
Walter Isaacson
Getting your messaging and positioning right is hard. In the earliest stages, you spend a lot of time just trying to explain what you do and how it’s different from what exists. Your message needs to be functional and straightforward––but inspirational enough to drive action.
Marketing Lessons Learne...
@KyleTibbitts on Twitter
Key Concept: Building The Learning Organization The core activities of a lean organization are: • Seeing problems. • Fixing/solving problems. • Learning. • Sharing the learning to continuously improve.
People
Robert Martichenko, Steve Gran, Roger Pearce, Walt Miller, Molly Callahan, Tonya Vinas, and Megan La...