Join 📚 Calepes’ Highlights
A batch of the best highlights from what Carlos ☕️'s read, .
A culture and its people are symbiotic—the culture attracts certain kinds of people and the people in turn either reinforce or evolve the culture based on their values and what they’re like. If you choose the right people with the right values and remain in sync with them, you will play beautiful jazz together. If you choose the wrong people, you will all go over the waterfall together.
There are no shortcuts when it comes to great marketing. “Growth hacks” for products that don’t deliver real and lasting value are a waste of your and everyone else’s time. Remain laser focused on the customer and delivering the best experience possible. This is the north star.
Marketing Lessons Learne...
@KyleTibbitts on Twitter
Convincing leaders not only to build truly cross-functional teams but to make them fully dedicated is one of the most significant challenges I typically face when I work with companies of any size.
The Startup Way
Eric Ries
...catch up on these, and many more highlights
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