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A business that looks orderly says that while the world may not work, some things can.
The E-Myth Revisited
Michael E. Gerber
Upworthy watched the “feedback” pour in, monitoring both the percentage of people who clicked each headline and the number who shared it with their friends.
If the book is of the sort that conveys knowledge, the author’s aim was to instruct. He has tried to teach. He has tried to convince or persuade his reader about something. His effort is crowned with success only if the reader finally says, “I am taught. You have convinced me that such and such is true, or persuaded me that it is probable.”
How to Read a Book
Charles Van Doren, Mortimer J. Adler
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