Join 📚 Nathaniel's Highlights
A batch of the best highlights from what Nathaniel's read, .
Although modern societies no longer live this way, membership in—and identification with—some group is still critically important for our happiness.
Ca$hvertising
Drew Eric Whitman
Business school professors, economists, and bankers turn up their noses at this kind of business, because it doesn’t require venture capital and isn’t aimed at maximizing profits, increasing shareholder value, or issuing an IPO. But I love those businesses.
Click Millionaires
Scott Fox
The biggest mistake I see marketers make is sending blanket promotions to everyone on their list. Not only is it ineffective, it’s also a recipe for high spam complaints and high unsubscribes.
Invisible Selling Machine
Ryan Deiss and Clate Mask
...catch up on these, and many more highlights
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