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Digital Influencer
John Lincoln
There are millions of notebooks and Evernote folders packed with ideas, floating out there in the digital ether or languishing on dusty bookshelves. The difference between a great work and an idea for a great work is all the sweat, time, effort, and agony that go into engaging that idea and turning it into something real.
Perennial Seller
Ryan Holiday
I recently had a meeting with a client where I learned that a customer prize draw to win ‘free energy for a year – worth over £1,000’ received 67,000 entries. The subsequent draw, where you could win a cute penguin nightlight (with a value of £15) received over 360,000 entries.
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