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Affiliate marketing is universally applicable, and any online business can be enhanced by running an affiliate program.

Affiliate Program Management

Evgenii Prussakov and Bryan Eisenberg

Research has found that attitudes based on central route processing are more resistant to counter-persuasion, and show greater attitude-behavior consistency than attitudes formed by peripheral route thinking.

Ca$hvertising

Drew Eric Whitman

Therein lies the magic of copywriting—getting your readers to imagine themselves enjoying the benefits. That’s 90 percent of the work.

How to Write Copy That Sells

Ray Edwards

...catch up on these, and many more highlights