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In fact, according to psychologist Abraham Maslow’s well-known Hierarchy of Human Needs pyramid, the need to belong is third only to our physiological needs (food, clothing, and shelter) and our safety needs (security, stability, and freedom from fear).
Ca$hvertising
Drew Eric Whitman
Creating pictures in the minds of others is done by telling stories. When you hear “Just imagine,” the brain pictures the very scenario you are creating.
Exactly What to Say
Phil M Jones
Ninja Hack: Always put a testimonial next to the price of your product. This is extremely important if you are selling high-ticket digital products. People feel like they just got punched in the gut when they see that your product costs a lot of money. The testimonial absorbs some of that blow and reassures your customer that they are making the right decision.
Instagram Secrets
Jeremy McGilvrey
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