Join 📚 Nathaniel's Highlights

A batch of the best highlights from what Nathaniel's read, .

Sadly, the only person who cares about your personal fulfillment and financial independence is you.

Click Millionaires

Scott Fox

Character is more than just having principles. It’s a learned capacity to live by your principles.

Hidden Potential

Adam Grant

If your customers can’t find a reference point for your product, then they look for proxies, or signposts. Supermarkets take advantage of this: consumers decide whether luxury ice cream (something they don’t buy regularly) is reasonably priced based on whether diet coke (something they buy all the time) is good value. If a supermarket sells a can of diet coke for $2, consumers assume all their other products will be expensive too.

Don't Just Roll the Dice - A Usefully Short Guide to Software Pricing

Neil Davidson

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