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A batch of the best highlights from what Nathaniel's read, .

Authority reduces the sales cycle.

Authority Marketing

Adam Witty, Rusty Shelton

Neil and I, and many other writers, use “TK” as a placeholder for things we need to research later (e.g., “He was TK years old at the time.”). This is common practice, as almost no English words have TK in them (except that pesky Atkins), making it easy to use Control-F when it’s time to batch-research or fact-check.

Tools of Titans

Timothy Ferriss

I am currently using “Sign-Up Now (Free)” as the text on my buttons, which has outperformed more than a dozen other variations I have tried.

Email Marketing Demystified

Matthew Paulson, Elisa Doucette, and John McIntyre

...catch up on these, and many more highlights

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