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A batch of the best highlights from what Nathaniel's read, .

I have found that by the 60 second mark you should be diving into your main content.

Podcast Launch

John Lee Dumas

Free trials only work for software that people use again and again, and where the free trial doesn’t fix the problem by itself.

Don't Just Roll the Dice - A Usefully Short Guide to Software Pricing

Neil Davidson

Ideally, you want to strike a balance between subscriber needs and business needs. Email marketing is about mutual benefits—not in every email, but over time. For the subscriber and the business, the email relationship should be a win-win situation. (See Fig. 2.)

Email Marketing Rules

Chad S. White

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