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In marked contrast to this, almost none of our man-made engineered artifacts and systems, whether automobiles, houses, washing machines, or television sets, invoke the power of fractals to optimize performance. To a very limited extent, electronic equipment such as computers and smart phones does, but compared with how you work they are extraordinarily primitive. On the other hand, human-engineered systems that have grown organically such as cities, and to a limited extent corporations, have unconsciously evolved self-similar fractal structures which have tended to optimize their performance.
While typical job descriptions break down because they focus on activities, or a list of things a person will be doing (calling on customers, selling), scorecards succeed because they focus on outcomes, or what a person must get done (grow revenue from $25 million to $50 million by the end of year three).
Who
Geoff Smart, Randy Street
11. Narrative-Market Fit:
News & commentary are products, so they follow market pressures. The more a story fits a fashion or meets a strong consumer demand, the more likely it has been crafted purely for audience engagement, and the less you should trust it.
h/t: @david_perell
My Friends, a New MEGATH...
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