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A batch of the best highlights from what Fabien's read, .
REITERATION EFFECT
Joseph Goebbels said* “Repeat a lie enough times and it becomes the truth”, and he was right; repetition can make people believe things they usually wouldn’t.
*Goebbels didn’t actually say this, but everyone thinks he did because of the Reiteration Effect.
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@G_S_Bhogal on Twitter
Label your counterpart’s fears to diffuse their power. We all want to talk about the happy stuff, but remember, the faster you interrupt action in your counterpart’s amygdala, the part of the brain that generates fear, the faster you can generate feelings of safety, well-being, and trust.
Never Split the Difference
Chris Voss and Tahl Raz
This is also why the entire world has increasingly become a single civilisation. When things really work, everybody adopts them.
21 Lessons for the 21st Century
Yuval Noah Harari
...catch up on these, and many more highlights
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