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Better to be aware and realize that the larger the group and the more established the culture over time, the more likely it will control you than the other way around. One thing to keep in mind: no matter the type of culture, or how disruptive it might have been in its origins, the longer a group exists and the larger it grows, the more conservative it will become. This is an inevitable result of the desire to hold on to what people have made or built, and to rely on tried-and-true ways to maintain the status quo. This creeping conservatism will often be the death of the group, because it slowly loses the ability to adapt.
The Laws of Human Nature
Robert Greene
Zuckerberg says that Facebook is committed ‘to continue improving our tools to give you the power to share your experience’ with others.8 Yet what people might really need are the tools to connect to their own experiences. In the name of ‘sharing experiences’, people are encouraged to understand what happens to them in terms of how others see it. If something exciting happens, the gut instinct of Facebook users is to pull out their smartphones, take a picture, post it online, and wait for the ‘likes’. In the process they barely notice what they themselves feel. Indeed, what they feel is increasingly determined by the online reactions.
21 Lessons for the 21st Century
Yuval Noah Harari
The salient survival advantage of the neocortex was that it could learn in a matter of days. If a species encounters dramatically changed circumstances and one member of that species invents or discovers or just stumbles upon (these three methods all being variations of innovation) a way to adapt to that change, other individuals will notice, learn, and copy that method, and it will quickly spread virally to the entire population. The cataclysmic Cretaceous-Paleogene extinction event about 65 million years ago led to the rapid demise of many non-neocortex-bearing species that could not adapt quickly enough to a suddenly altered environment. This marked the turning point for neocortex-capable mammals to take over their ecological niche. In this way, biological evolution found that the hierarchical learning of the neocortex was so valuable that this region of the brain continued to grow in size until it virtually took over the brain of Homo sapiens.
How to Create a Mind
Ray Kurzweil
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