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The key to *eXistenZ*’s self-reflexivity is its preoccupation with the conditions of its own production (and the production of culture in general). It presents us with an uncanny compression, in which the “front end” of late capitalist culture – its cutting edge entertainment systems – fold back into the normally unseen “back end” (the quotidian factories, labs and focus groups in which such systems are produced).

“You Won’t Be Able to Stop Yourself, You Might as Well Enjoy It”: eXistenZ and Noncognitive Labour

markfisherreblog

In short, the idea of personal branding began as a ruse—a transparent sop being pitched in lieu of actual jobs or a stable income by companies and their management consultants, drunk on the cost savings and stock-price inflation born of sweeping downsizing and outsourcing.

Doppelganger

Naomi Klein

In GPT-4, a word vector has thousands of dimensions, which describe its shades of similarity to and difference from every other word. During training, a large language model tweaks a word’s coördinates whenever it makes a prediction error; words that appear in texts together are nudged closer in space. This produces an incredibly dense representation of usages and meanings, in which analogy becomes a matter of geometry. In a classic example, if you take the word vector for “Paris,” subtract “France,” and then add “Italy,” the nearest other vector will be “Rome.”

The Case That A.I. Is Thinking | the New Yorker

James Somers

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