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In a high-MPI species, the female seeks two things: good genes and high ongoing investment. She may not find them in the same package.
The Moral Animal
Robert Wright
The long-tail power law forms the basis for the economist Vilfredo Pareto’s famous 80–20 rule, where he noticed that 20 percent of the people in Italy owned 80 percent of the land.
The Art of Clear Thinking
Hasard Lee
The prisoner experience in Korea showed the Chinese to be quite aware of an important psychological principle: Public commitments tend to be lasting commitments.
Influence
Robert B. Cialdini PhD
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