Join 📚 Armand's Highlights
A batch of the best highlights from what Armand's read, .
They agreed on five core values and wrote them down on a whiteboard in a conference room: customer obsession, frugality, bias for action, ownership, and high bar for talent. Later Amazon would add a sixth value, innovation.
The Everything Store
Brad Stone
WHAT IS YOUR fundamental, lasting interest in life? Putting all oblique answers aside and dealing with this question directly and honestly, what would you answer? Do you know? Isn’t it yourself? Anyway, that is what most of us would say if we answered truthfully. I am interested in my progress, my job, my family, the little corner in which I live, in getting a better position for myself, more prestige, more power, more domination over others, and so on. I think it would be logical, wouldn’t it, to admit to ourselves that that is what most of us are primarily interested in—me first?
On Fear
Jiddu Krishnamurti
While it’s hard to imagine now, when we started Google Maps, people thought that our goal of mapping the entire world, including photographing every street, would prove impossible. So if the past is any indicator of our future, today’s big bets won’t seem so wild in a few years’ time. These are some of the principles that I think are important, and there are more in the pages that follow. Hopefully you can take these ideas and do some impossible things of your own!
How Google Works
Eric Schmidt, Jonathan Rosenberg
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