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But it was a glaring, undeniable example of one of the most fundamental and important truths at the heart of Extreme Ownership: there are no bad teams, only bad leaders.

Extreme Ownership

Jocko Willink , Leif Babin

Let’s once again say that I wish to borrow five dollars from you. By beginning with a ten-dollar request, I really can’t lose. If you agree to it, I will have gotten twice the amount from you I would have settled for. If, on the other hand, you turn down my initial request, I can retreat to the five-dollar favor that I desired from the outset and, through the action of the reciprocity and contrast principles, greatly enhance my likelihood of success. Either way, I benefit; it’s a case of heads I win, tails you lose.

Influence

Robert B. Cialdini PhD

What can a flame remember? If it remembers a little less than is necessary, it goes out; if it remembers a little more than is necessary, it goes out. If only it could teach us, while it burns, to remember correctly.

Tigana

Guy Gavriel Kay

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