A batch of the best highlights from what arbey's read, .
We mentioned above that “meeting” is an effective one-word subject line. Even when the word meeting is used with other words, it seems that direct asks boost reply rates by 1.36x. More desirable words in this group include “request,” “reconnect,” “call,” “direction,” “introduction,” “advice,” “talk,” “chat,” “connect,” “help,” and “time.”
Leading Sales Development
Alea Homison, Jeremey Donovan
If your reps overwhelm a prospect, they’ll do what requires the least effort: delete.
The Sales Development Playbook
Trish Bertuzzi
It ain’t what you don’t know that gets you into trouble. It’s what you know for sure that just ain’t so.”
How You Can Have a Fulfilling Career – 10 Scientific Steps