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Sorry, but for the past 20 years the mountain bike has barely met the definition of a bicycle; it’s just another sporting good you see hanging off the back of a pickup truck:
Evil Is as Evil Does
Eben Weiss
You need enough data to start noticing patterns, so aim to capture field notes for at least 24 hours. When feeling particularly lost, I do intense personal fieldwork for three to five days.
Choose a day in the next week when you will start this exercise. Ideally, it should be a typical day with a mix of professional and personal activities. Don’t do it on your best friend’s wedding day or when management is due to announce the latest round of promotions.
Self-Anthropology: Become Your Own Anthropologist With Personal Field Notes
Anne-Laure Le Cunff
The real problem, in my mind, isn’t in the nature of this particular Venture-Capital operation. Because the whole raison-d’etre of Venture Capital is to make money for the “Limited Partners” who provide the capital. Since VC investments are high-risk, most are expected to fail, and the ones that succeed have to exhibit exceptional revenue growth and profitability. Which is a direct path to the problems of survival and product quality that I mentioned above.
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