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Compassion
82. Call your parents when you think of them, tell your friends when you love them.
83. Compliment people more. Many people have trouble thinking of themselves as smart, or pretty, or kind, unless told by someone else. You can help them out.
100 Tips for a Better Life
ideopunk.com
#8—What if I couldn’t pitch my product directly? During the 2007 book launch, I quickly found that most media rightly don’t give a rat’s ass about book launches. They care about stories, not announcements, so I asked myself, “What if I couldn’t pitch my product directly? What if I had to sell around the product?” Well, I could showcase people from the book who’ve completely redesigned their lives (human interest); I could write about unrelated crazy experiments, but drive people to my book-focused website (Google “Geek to Freak” to see the result. It was my first-ever viral blog post); I could popularize a new term and aim for pop culture (see “lifestyle design” on page 278); I could go meta and make the launch itself a news item (I also did this with my video “book trailer” for The 4-Hour Body, as well as the BitTorrent partnership for The 4-Hour Chef). People don’t like being sold products, but we all like being told stories. Work on the latter.
Tools of Titans
Timothy Ferriss
Tenanted land as a share of all cultivated land was around 20 per cent in the first years after the Meiji government instituted its land reform. By the time of the Second World War, almost half of arable land was under tenancy and 70 per cent of Japanese farmers rented some or all of their fields. Despite the global depression, tenant rents did not fall below 50–60 per cent of crops (and this was after the renter had paid the cost of seeds, fertiliser, implements and all taxes and levies bar the main land tax). It was hardly surprising that output stopped rising in the 1920s.
How Asia Works
Joe Studwell
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