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Just imagine that the purpose of your life is your happiness only—then life becomes a cruel and senseless thing. You have to embrace what the wisdom of humanity, your intellect, and your heart tell you: that the meaning of life is to serve the force that sent you into the world. Then life becomes a constant joy.
A Calendar of Wisdom
Leo Tolstoy and Peter Sekirin
Next I travel to Stratton Mountain, Vermont, where I beat Tim Mayotte, who’s ranked number twelve. In the quarterfinal I play John McEnroe, which feels like playing John Lennon. The man is a legend. I’ve grown up watching him, admiring him, though I’ve often rooted against him, because his archrival, Borg, was my idol. I’d love to beat Mac, but this is his first tournament after a brief hiatus. He’s well rested, raring to go, and he was recently ranked number one in the world. Moments before we take the court I wonder why a player as polished and accomplished as Mac needs a hiatus. Then he shows me. He demonstrates the virtue of rest. He beats me soundly, 6–3, 6–3. During the loss, however, I manage to hit one atomic winner, a forehand return of Mac’s serve that explodes past him. At the post-match news conference, Mac announces to reporters: I’ve played Becker, Connors, and Lendl, and no one ever hit a return that hard at me. I never even saw the ball. This one quote, this ringing endorsement of my game from a player of Mac’s status, puts me on the national map. Newspapers write about me. Fans write to me. Philly suddenly finds himself deluged with requests for interviews. He giggles every time he fields another. Nice to be popular, he says. My ranking, meanwhile, keeps pace with my popularity.
most internal R&D and marketing costs are expensed as incurred and never show up on the balance sheet as assets. When these efforts succeed, companies have an unrecorded (sometimes huge) asset.
Big Money Thinks Small
Joel Tillinghast
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